- Founded in 2001, Troth Insurance is the first insurance broking company from Gujarat to collaborate with such a prominent film actor for brand endorsement
- With Kher’s immense popularity and credibility, Troth Insurance aims to reach a broader audience and reinforce its commitment to providing exceptional insurance solutions
- Currently, Troth Insurance Broking & Consultants has a presence across Gujarat with seven branches
- It plans to start business operations in Maharashtra very soon, followed by expansion to other states across the country
NE BUSINESS BUREAU
AHMEDABAD, AUGUST 1
Troth Insurance Broking & Consultants, one of India’s leading insurance broking houses, has on Thursday roped in renowned film actor Anupam Kher as its brand ambassador. Founded in 2001, Troth Insurance is the first insurance broking company from Gujarat to collaborate with such a prominent film actor for brand endorsement.
This strategic partnership is set to significantly enhance Troth Insurance’s brand visibility and accelerate its growth, while also aiding in the nationwide expansion of its business operations. With Kher’s immense popularity and credibility, Troth Insurance aims to reach a broader audience and reinforce its commitment to providing exceptional insurance solutions.
Commenting on the development, Ashish Soni, Managing Director of Troth Insurance, said, “We are thrilled to have Mr. Anupam Kher on board as our brand ambassador. He is a legendary actor who has played diverse roles in his illustrious acting career of more than four decades. His association with Troth Insurance will undoubtedly bring a new level of recognition and trust to our brand and will be instrumental in achieving our growth objectives and expanding our footprint across the country.”
Sharing his excitement, Anupam Kher said, “I am glad to be associated with Troth Insurance, a name that stands for trust and reliability in the insurance sector. I look forward to being a part of its journey and contributing to its mission of providing comprehensive insurance solutions to people across India.”
Currently, Troth Insurance Broking & Consultants has a presence across Gujarat with seven branches. It plans to start business operations in Maharashtra very soon, followed by expansion to other states across the country. The company has over 2,000 PoSPs (Point of Sales Persons/Business Partners) to offer quality insurance business throughout the country. It plans to grow aggressively and is targeting 50,000 PoSPs by March 2026.
Based in Ahmedabad, Troth Insurance Broking & Consultants specializes in the distribution of insurance products. The firm is backed by a group of experienced professionals with extensive expertise in both insurance distribution and the insurance company’s side. With a focus on health insurance, life insurance, term insurance, and general insurance, Troth Insurance offers top-notch insurance coverage and advisory services.
