Jawa Yezdi Motorcycles’ 350 Jawa 42 FJ vrooms into Gujarat on woman power during Navratri

• Jawa disrupts the category again with prices starting at 2,00,142 (ex-showroom Gujarat), delivering the trinity of design, performance and price
• Expands the ’42 Life’ series – 42, 42 Bobber, and now 42 FJ
• Aims to expand its footprint in the state with over 17 customer touchpoints making the brands more accessible for existing and prospective customers

NE BUSINESS BUREAU

AHMEDABAD, OCT 8

As women continue to break barriers in traditionally male-dominated fields, gender roles are evolving, challenging societal norms and expectations. Biking, once seen as a male domain, is now being embraced by women, defying stereotypes. To celebrate the indomitable feminine energy, empowerment during the ongoing Navratri Festival, Jawa Yezdi Motorcycles Limited’ 350 Jawa 42 FJ vroomed into Gujarat on woman power here on Tuesday.

Ayesha Chauhan, a college student, picked up the delivery of her life’s first bike at Jawa Yezdi Motorcycles, Shop No. 8, Swapnil – 5, Commerce Six Road, Girivar Society, Navrangpurahere. Anupam Thareja, Co-founder of Jawa Yezdi Motorcycles handed over the key to Ayesha amidst thunderous applause.

Talking with navjeevanexpress.com, Ayesha, said, “I have been riding my dad’s bike for a long time. This is my first own bike. There is no gender bias in riding bikes or taking up any profession. My family supports me to pursue my passion.”

Another youth, having ‘Jawa’ as tattoo picked up the delivery of his new bike, said, “I inherited the trend of riding Jawa from my father.”

Jawa Yezdi Motorcycles, the pioneers of the ‘Neo-Classic’ motorcycle segment in India, on Tuesday proudly introduced the all-new 350 Jawa 42 FJ in Gujarat, as the latest addition to the Jawa “42 Life” lineup. This launch, which pays tribute to the brand’s founder, František Janeček, marks another significant milestone for the Jawa 42 series, which has already captivated riders with models like the 42 and 42 Bobber, which are Made in India.

Amidst the vibrant celebrations of Navratri, the brand will commemorate the start of deliveries of the new motorcycle by handing over the keys to their passionate customers in the region. The excitement in Ahmedabad was palpable as the first batch of owners took their keys, a fitting tribute to the festival of new beginnings.

Adding to the excitement, Yawa Yezdi Motorcycles recently introduced its first Jawa Yezdi Café in Dahod, Gujarat, increasing its sales and service touch points in the region. Enthusiasts from cities like Anand, Navsari, Morbi, Surat, Junagadh, and Rajkot will soon have new dealerships to connect and share their passion for motorcycling. With the rapidly expanding network, the brand aims to fortify Gujarat’s motorcycling culture.

“The 2024 Jawa 42 reflects our design-led approach to motorcycle engineering,” said Anupam Thareja, Co-founder of Jawa Yezdi Motorcycles. “We’ve pushed the ‘price-performance’ boundaries to create a perfect blend of performance, style, and precision. As pioneers of Neo-Classics in India, the 42 FJ embodies our challenger spirit and disruptive vision. Along with the ongoing Navratri festivities, we aim to bring together a community bound by their love for the open road and the spirit of adventure. This blend of tradition, shared experiences, and fresh start captures the true essence of the Jawa 42 Life series.”

The name of this motorcycle is inspired by František Janeček, the visionary founder of Jawa, which aims to deliver a bold, modern riding experience for today’s motorcycling enthusiasts. With this addition to the line-up, Jawa makes big strides, blending design, power, presence, and cutting-edge technology, to set the new benchmark for the segment in 2024.

Product Highlights

Stunning design language

The 350 Jawa 42 FJ bridges classic Jawa DNA with contemporary flair, embodying a neo-classic motorcycle. Its standout feature is the anodised, brushed aluminium fuel tank cladding – a segment first. This finish enhances the bike’s appeal and allows for personalisation through various colour options and Jawa branding choices.

Complementing the tank cladding are the aluminium headlamp holder and grab handles, along with aluminium foot pegs. These elements contribute to a cohesive design that honours Jawa’s heritage while embracing modern craftsmanship.

The 42 FJ’s iconic curves and distinctive silhouette pay homage to its rich legacy. An off-set fuel cap adds a unique touch to the tank design. The wide, flat seat with premium stitching ensures rider comfort while maintaining style.

Modern features include an upswept exhaust, delivering the signature Jawa sound, and an all-LED lighting package. A fully digital instrument cluster and USB charging port round off the rider-focused elements, blending traditional aesthetics with current technology.

The 350 Jawa 42 FJ’s design showcases the brand’s commitment to craftsmanship, creating a riding experience that appeals to both classic motorcycle enthusiasts and those who appreciate contemporary features.

Formidable engine and performance 

At the heart of the Jawa 42 FJ is the new cutting-edge 350 Alpha2 engine. This powerhouse delivers an impressive 29.2 PS and 29.6 Nm, engineered for unmatched acceleration, smart gear-based mapping, and a slick six-speed gearbox with A&S clutch technology. The 42 FJ is designed to offer robust performance, making it a formidable force in the neo-classic segment.

The 42 FJ is engineered on a double cradle frame for superior handling, paired with a long, 1440 mm wheelbase for enhanced highway stability and control. With a segment-leading 178 mm ground clearance, the FJ is big on go-anywhere adventures. The dual-channel ABS, combined with larger disc brakes, delivers precise stopping power, significantly enhancing rider safety and confidence. Adding to rider convenience are the premium diamond-cut alloy wheels with tubeless tires.

Exploring The 42 Life

The New 350 Jawa 42 FJ is the newest edition in the brand’s Neo-Classic line-up, joining the popular 42 and 42 Bobber, and looks poised to garner fans of its own very quickly, with this power- and feature-packed offering.

The Jawa 42 FJ is available in a range of premium colours, with prices starting from Rs. 2,00,142 (ex-showroom Gujarat).

Below is the detailed pricing for all variants: