NE BUSINESS BUREAU
New Delhi, APR 9
TECNO, the global premium smartphone brand, on Friday announced the launch of SPARK 7 – yet another future-ready device flaunting segment-first features from its iconic SPARK stable. With this new smartphone, TECNO continues to consolidate its position among the top 5 handset players in the 5K – 10k smartphone segment in India. The all new SPARK 7 smartphone is designed for the most discerning tech savvy millennials in India for whom their smartphone is the primary screen for their all daily needs and entertainment on the go, says a top official of the company.
The SPARK 7 is available in two variants at a special launch offer price of Rs 6,999 for 2GB + 32GB & Rs 7999 for 3GB + 64GB variant. The product will go on sale from 16th April at noon on Amazon in 3 cool summer colors of Spruce Green, Magnet Black and Morpheus Blue.
TECNO’s popular SPARK range of smartphones are known for their best-in-class design, display, camera for an overall smartphone experience in the affordable segment. In keeping with its brand ethos, SPARK 7 flaunts many category defining features such as BIG6000 mAh battery with AI power charging & safe charging, BIG 6.52 inch Dot-notch display and a superlative 16MP AI Dual rear camera with unique features such as Time Lapse feature with various recording settings, Video bokeh and Slow-Mo video. Together, these features will enable the youth to experience a larger than life, non-stop entertainment experience on the go, without worrying about battery drainage.
Commenting on the launch, Arijeet Talapatra, CEO -TRANSSION India, said, “In line with our ‘India-First’ strategy TECNO will continue to focus on ‘Made for India’ smartphones to disrupt the budget and mid-budget markets with the best-in-segment specifications at unmatched price points. From that standpoint, SPARK 7 will help us expand our customer base with a phone that is customized to meet the needs of our Aspirational Bharat.”
“We are confident that with the new range of SPARK 7 smartphones, we will continue to garner the love and support of our customers. As per Counterpoint report, following the launch of “SPARK’ series of smartphones last year, TECNO has joined the elite ‘Top 5 smartphone brands’ club in the Rs 5,000-10,000 category. In 2021, we will further consolidate our position to build a strong portfolio across 5-15K smartphones category providing customers with a wide range of options across price points,” Talapatra added.
