NE BUSINESS BUREAU
AHMEDABAD, MAY 27
E-commerce major Flipkart has launched, on Wednesday, grocery services in Ahmedabad, and other major cities of Gujarat, which will now provide customers in the city and neighbouring towns access to high-quality daily essentials at attractive prices while ensuring their safety through doorstep delivery, says a release.
Flipkart Grocery offers over 7,000 products across 200+ categories – ranging from daily household supplies, staples, snacks & beverages, confectionery, personal care, and much more. Flipkart’s grocery offering is backed by an intuitive user experience through voice-enabled shopping for groceries, credit offerings and open box deliveries.
With the help of Flipkart’s newly launched and dedicated grocery fulfilment centre in Ahmedabad, the marketplace will bring the ease of online grocery shopping to users in Ahmedabad as well as the neighbouring cities of Surat, Rajkot, Vadodara and Bharuch through a satellite-expansion marketplace model which will service 100+ pin codes in these regions.
The Ahmedabad grocery fulfilment centre is spread across an area of nearly 66,000 square feet. The facility has also created over 750 direct and indirect job opportunities, leading to a boost in local employment and economy. Sustained growth in Flipkart’s grocery business also boosts the local food processing industry, resulting in massive support to Indian agriculture and small & medium farmers.
Commenting on this initiative, Smrithi Ravichandran, Vice-President – Grocery, Flipkart, said, “Customer safety is at the centre of the Flipkart group’s efforts, and in line with this, we have launched our grocery service in Ahmedabad and nearby satellite towns. Flipkart has leveraged its partnership on-ground and is working with its sellers, MSMEs and brand partners to ensure timely availability of essential products for consumers. We have also enabled contactless payments so that consumers can purchase their daily essential needs in the safety of their homes.”
At Flipkart, the safety of customers and employees is its utmost priority while meeting customers’ requirements by delivering at their doorstep through a safe and sanitised supply chain. By delivering to customers across the country, thousands of delivery heroes have been able to keep customers safe by reducing the need for them to step out of their homes to buy products. At the same time, Flipkart has been able to help lakhs of sellers/MSMEs keep their businesses operational by offering a lively marketplace for them to sell their products, in the process creating lakhs of jobs. Flipkart continues to follow the highest safety and SOPs developed and institutionalised over the last several months.
