R ARIVANANTHAM
CHENNAI, JUNE 7
Actor-turned bizman RK announced that he had received the Patent Rights for 20 years from the government of India for his VIP Hair Colour Shampoo. ‘VIP Hair Colour Shampoo’ arrived in the markets a few years ago and received good response from the people.
The presence of VIP Hair Colour Shampoo didn’t limit itself to the Indian markets alone but found an International reach through the presence of Bollywood’s most prominent actor Vivek Oberoi as its brand ambassador.
VIP Hair Colour Shampoo became an instant success among the consumers. The customers felt it was a great relief and a full stop to the stereotypical hair colouring products and procedures that had lots of disadvantages. The process became as easy as applying a hair shampoo without any stains on the skin and palms, which became a major highlighting trait of this product. Actor RK also holds patent rights for this product for the next 20 years.
Furthermore, it is noteworthy that the efficiency of the product was proved with the world Guinness record of having 1,006 individuals assembled at a single place on August 15, 2019 to apply the VIP Hair Colour Shampoo and showcase the positive results and top-notch quality of the product.
Few years ago, RK played the lead role in the movie titled ‘Vaigai Express’, where the entire story happens inside a train. After that he developed a special affinity for the train. And now, he has come up with a new-fangled promotional idea of collaborating with the Railway Department to promote and publicize the VIP Hair Colour Shampoo by decorating the Train engines with the colourful promotional visuals endorsing this brand across the nation, he announced at the press conference in Chennai on Monday. The actor also revealed that he spent nearly Rs. 30 crore for advertisement and product promotions alone and assured to support advt support for digital media including online news/entertainment media industry.
Actor RK established his avatars as prowess performance and proficient producer through the movie ‘Ellam Avan Seyal’. While he is actively escalating his career graph in the movie industry, he has captured the spotlight as a versatile businessman as well across 21 years. He has proved his success in various business domains.
Relief from snoring
Replying to a query, the actor has also revealed that he has introduced an oil to get relief from snoring. The oil could be applied on the middle of the head as well as in throat for a week to get relief from the life-long problem faced by the people.
He also announced that he has undertaken a research for producing medicine to heal wounds of diabetic patients called Wound Healing Oil (WHO).
