GOWRI MANICKAVASAGAM
It was a film promotion with a difference in the Gujarati film industry on Sunday, July 10 in Aapnu Amdavad. The leading pair of the action packed thriller, ‘Raado’, Yash Soni, Tarjani Bhadla along with their co-stars Hitu Kanodia, Hiten Kumar, Bharat Chavda, Nilam Panchal, Devarshi Shah, and Chetan Daiya hit the streets of Ahmedabad on mean machine Harley Davidson carrying ‘Raado’ flag. They were accompanied by 40 Harley Davidson bikers.
https://youtu.be/6NtsI0fiIlg
After criss-crossing the main thoroughfares of Ahmedabad, they entered Kantam Party Plot in Thaltej in a filmy style but without any dupes to drive home the message that ‘Raado’, a political drama, is full of jaw-dropping actions. This was followed by the film’s trailer for the media and film aficionados gathered there.
The writer and director of the film Krishnadev Yagnik, the man with Midas’ touch in Gujarati film industry, said, “Generally, Gujarati films used to be made within the budget of Rs 3 crore. ‘Raado’ is the first-ever big budget film made at a cost of Rs 15 crore, a five-fold increase in budget. I am grateful to the producers Jayesh Patel, Munna Shukul and co-producers Nilay Chotai, Mit Chotai and Mehul Panchal for giving me a free hand.”
The 37-year-old director KD has so far delivered super-hits —Chhello Diwas, Karsandas Pay & Use, Shu Thayu and recently Naadi Dosh.
To a query on his challenging role in this film, Superstar Yash Soni attributed it to director KD and said, “I have concrete foundation in theatre. It is the director’s faith in me and other artistes to bring out our latent talents to the fore. KD Sir is an expert in this art. And I believe in team work to deliver the best to our fans.”
‘Biggest Bike Styling Show’
The makers of the film “Raado” are promoting the film through various strategic promotion activities. The cast and producers of the film were present at the ‘Biggest Bike Styling Show’ in Ahmedabad on July 10 as part of the film promotion. Around 10 motorbike stunt artistes regaled the audience with their daredevil actions for more than two hours. Yash Soni joined the artistes in the arena and patted them for their real heroic actions. Soni also exchanged wishes with his fans gathered there.
Presented by Shukul Studios, produced under the Big Box series banner in association with Ananta Businesscorp and Patel Entertainment, the Gujarati film “Raado” is an action-packed thriller.
The music of the film has been scored by Rahul Munjaria.
The film will be released on 22nd July in theaters.
