NE BUSINESS BUREAU
MUMBAI, JAN 19
Central Depository Services (India) Limited (CDSL) has launched two initiatives aimed at promoting inclusivity and accessibility in the capital market landscape. These include inclusion of multi-lingual Client Account Statement (CAS) and launch of CDSL Buddy Sahayta 24*7′ Chatbot.
In celebration of its silver jubilee year, CDSL proudly announced the launch of two distinctive multilingual projects as a symbol of its dedication to accessibility and diversity in the capital market environment.
These initiatives were launched by @SEBI_India Chairperson Smt.… pic.twitter.com/2Z6j9k36OR
— CDSLIndia (@CdslIndia) January 19, 2024
These initiatives were launched by SEBI Chairperson Madhabi Puri Buch at the silver jubilee function held on Wednesday.
With the ‘Apka CAS – Apki Zubaani’ initiative, investors can now receive their statements in any of the 23 diverse Indian languages, promoting ease of accessibility, CDSL said in a statement.
“This initiative will offer investors a consolidated view of their securities held in a demat account in a language of their choice,” it said.
On the other hand, the newly launched ‘CDSL Buddy Sahayta 24*7’ chatbot is aimed to simplify investors’ journeys towards self-sufficiency.
Initially available in four languages, the chatbot will provide round-the-clock assistance to investors navigating the complexities of the securities market.
This initiative aligns with CDSL’s ongoing efforts to enhance market awareness, especially in the realms of cybersecurity and financial literacy, CDSL said.
Additionally, CDSL, in collaboration with knowledge partners KPMG, presented a Thought Leadership Report titled ‘Reimagine Digital Trust in Capital Markets.’
Further, as part of its 25th-anniversary celebrations, CDSL concluded the ‘Neev’ campaign, a Pan-India Financial Literacy initiative spanning 25 cities.
Speaking on the silver jubilee event, Nehal Vora, MD & CEO, CDSL, said, “As we celebrate 25 years of our incredible journey, it is our distinct honour to witness the SEBI Chairperson launch CDSL’s pivotal initiatives.
Guided by our core value of inclusivity, these new launches are a key milestone for us. Inclusive Trust is that one driving force which we see as CDSL’s core ethos as we journey from Silver to a Century. Our aspiration is to venture into every realm necessary to build and elevate Inclusive Trust.
Whether it entails leveraging technology to empower each investor equitably, fortifying secured access to platforms, or empowering investors to achieve self-sufficiency through effective financial education and tools transcending language barriers – our vision is clear. The only language we speak is that of inclusive trust, envisioning a united CDSL, where our ethos resonates with unified trust.”
CDSL, India’s listed depository, maintains and services over 10 crore demat accounts of investors or Beneficial Owners (BOs) spread across India.
It began operations in February 1999 and facilitates holding and transacting in securities in electronic form and facilitates settlement of trades on stock exchanges. Its major shareholders are the BSE, Standard Chartered Bank, PPFAS Mutual Fund, LIC, and Canara Bank.