- New Ahmedabad branch strengthens Aditya Birla Housing Finance’s Gujarat footprint with faster access to housing credit and launch offers
- The launch comes with an attractive limited-period customer proposition: zero login fees and spot loan sanctions of up to ₹50 lakh, available from August 5 to August 31, 2026.
- The area is increasingly attracting first-time homebuyers, working professionals and business owners seeking well-connected housing options
NE BUSINESS BUREAU
AHMEDABAD, AUG 5
For aspiring homeowners in Ahmedabad’s fast-growing northern corridor, the journey to a new home has just received a fresh financial push. Aditya Birla Housing Finance Limited (ABHFL) has strengthened its Gujarat presence with a new branch in Chandkheda, taking its total branch network in the State to 22 and bringing a wider range of housing finance solutions closer to customers.
The expansion is part of ABHFL’s broader pan-India distribution strategy, aimed at deepening its reach in high-growth markets and making home-finance services more accessible to first-time buyers, salaried professionals, entrepreneurs and emerging-income households.
The launch comes with an attractive limited-period customer proposition: zero login fees and spot loan sanctions of up to ₹50 lakh, available from August 5 to August 31, 2026.
Chandkheda emerges as a home-buying hotspot
Chandkheda’s growing popularity as a residential destination is being driven by its proximity to Gandhinagar, improving connectivity through highways and metro infrastructure, and an expanding ecosystem of educational institutions, healthcare facilities and commercial establishments.
The area is increasingly attracting first-time homebuyers, working professionals and business owners seeking well-connected housing options.
With the new branch, ABHFL aims to bring personalised housing finance solutions closer to customers while supporting their homeownership aspirations through a combination of physical distribution and digital convenience.
A wider menu of housing finance solutions
ABHFL offers housing finance products across several customer segments, including affordable housing, prime housing, construction finance and loans against property.
The portfolio caters to salaried customers, self-employed professionals, self-employed non-professionals and emerging income groups.
Its digital ecosystem is designed to simplify onboarding, speed up approvals and enhance transparency, allowing customers to navigate the loan process with greater convenience.
Zero login fee, spot sanctions up to ₹50 lakh
To mark the Chandkheda expansion, ABHFL is offering zero login fees and spot loan sanctions of up to ₹50 lakh during the promotional period.
The offer is valid from August 5 through August 31, 2026, giving prospective homebuyers an opportunity to explore faster access to housing credit during the launch period.
The initiative adds a promotional edge to the branch expansion while reinforcing the company’s emphasis on a simplified home-loan experience.
‘Gujarat is a key growth market for us’
Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Limited, said:
“Gujarat is a key growth market for us. With strong demand and rising aspirations, we are scaling our regional presence to deepen customer engagement. By combining our growing distribution footprint with robust digital capabilities, we aim to make the homeownership journey simpler, faster, and hassle-free for customers.”
The company’s Gujarat expansion reflects its strategy of combining a granular retail distribution network with digital capabilities to serve customers across different income and employment profiles.
Building the ‘Happy Home Loan Journey’
The Chandkheda branch expansion is aligned with ABHFL’s promise of delivering a ‘Happy Home Loan Journey’, with the company highlighting customer-centricity, responsible lending and financial inclusion as key pillars of its retail strategy.
With Gujarat’s urban centres continuing to expand and housing aspirations rising across established and emerging customer groups, ABHFL’s larger branch network is positioned to capture growing demand while making home-finance access more localised.
For Chandkheda’s aspiring homeowners, the message is simple: the home they dream of may now be closer to the loan that can help make it happen.
