NE FEATURES BUREAU
CHENNAI, JAN 19
Fitness freak and actress Raashii Khanna on Thursday commenced The Skechers GO RUN Beat My Speed Challenge at the Express Avenue Mall here. Skechers, The Comfort Technology Company an American performance and lifestyle footwear brand, organised this two-day interactive event that invites participants to run on a treadmill at a speed of 16 km/hr for 3 minutes.
- The fitness and fun filled affair began with Raashii Khanna running on the treadmill, followed by inviting the general public to try out the challenge by running at a consistent speed of 16 kms / hr for 3 minutes straight
- The enthusiasm of the participants has been overwhelming and I truly hope that through this initiative we can inspire more people to inculcate the habit of walking and running in their daily lives: Actor
- The event will be open to on-the-spot registrations. Participants can win goodies and hampers from Skechers. The event will be remain open till 20th January at Express Avenue Mall, Chennai.
The fitness and fun filled affair began with Raashii Khanna flagging off the run challenge by running on the treadmill, followed by inviting the general public to try out the challenge by running at a consistent speed of 16 kms / hr for 3 minutes straight. The winners of the challenge get a chance to win exciting Skechers goodies. They can also win Free Skechers shoes. The Skechers GO RUN Beat My Speed that was kickstarted in Chennai today, is a part of a larger initiative of the brand, to travel to different cities across India and promote a healthier lifestyle among consumers, motivating them to stay fit and have fun while doing so.
Commenting on this, Rahul Vira, CEO, Skechers South Asia said, “Chennai seems to be very fitness-forward and it has been riveting to watch excited participants come forward and test their fitness level and push their limits with the Skechers GO RUN Challenge. Skechers has always strongly endorsed comfort and fitness, and together with Raashii, we are confident that this community engaging initiative will inspire consumers to adapt a fitter lifestyle.”
Indian Actress, Raashii Khanna, who flagged off the challenge in Chennai today said, “I am extremely delighted to be a part of an interesting initiative such as the Skechers GO RUN #BeatMySpeed Challenge. I have always been dedicated to staying fit and leading a healthy life and I truly believe that simple habits of running and walking can make all the difference. I am grateful to be able to motivate our citizens towards doing the same. The enthusiasm of the participants has been overwhelming and I truly hope that through this initiative we can inspire more people to inculcate the habit of walking and running in their daily lives.”
The Skechers GO RUN #BeatMySpeed Challenge will be open to on-the-spot registrations. Participants can win goodies and hampers from Skechers. The event will be a two-day affair from 19th January to 20th January from 4 pm onwards at Express Avenue Mall, Chennai.
The Skechers GO RUN #BeatMySpeed Challenge road show will also be held at the Madras IIT Campus and also at the campus of the National Institute of Fashion Technology, Chennai, it was announced during the flag off programme held at the Express Avenue Mall on Thursday.
