NE SPORTS BUREAU
AHMEDABAD, OCT 23
Coca-Cola India, the official refreshment and hydration partner of the International Cricket Council (ICC), celebrates eight years of partnership as India proudly hosts the ICC Women’s World Cup 2025 across Navi Mumbai, Guwahati, Indore, and Vizag. The brand will bring chilled refreshment to millions of fans nationwide—keeping the spirit of cricket alive in stadiums, neighborhoods, and community spaces.
This milestone underscores Coca-Cola India’s enduring commitment to sports, women’s empowerment, and sustainable community growth. Beyond the field, the company continues to strengthen local ecosystems by driving employment, income generation, and resilient last-mile supply networks.
- Marks 8 years of partnership with ICC by celebrating women’s cricket and community changemakers
‘Locally Yours’ campaign honours kirana stores, bottlers, and last-mile partners powering the nation’s cricket fever
Through its ‘Locally Yours’ campaign, Coca-Cola is shining the spotlight on everyday heroes — bottling partners, kirana stores, and distributors — whose dedication ensures that every cheer is met with a refreshing sip.
Sundeep Bajoria, Vice President – India Operations, Coca-Cola India & Southwest Asia, said, “The ICC Women’s World Cup is more than a sporting event; it inspires millions, especially young women, to dream bigger. Our commitment goes beyond hydration — it’s about creating opportunities and ensuring the tournament’s impact extends far beyond the stadiums.”
Karan Achpal, Vice President – Franchise Operations, Developing Markets, Coca-Cola India & Southwest Asia, added, “Through ‘Locally Yours,’ we celebrate the communities that make cricket possible — the retailers and kirana store owners who keep fans refreshed and connected. As the Women’s World Cup comes home, they help carry the excitement from stadiums to streets.”
Vinay Nair, Chief Commercial Officer, Hindustan Coca-Cola Beverages Pvt. Ltd., said, “Behind every cheer in the stands is a network of people making it possible. Our bottling teams are ensuring that every fan across host cities stays refreshed, while supporting local businesses through robust supply chains.”
Anant Agrawal, Vice Chairman, Moon Beverages Ltd., noted, “This tournament reflects our ability to deliver consistency at scale while staying rooted in community service. Our close coordination with retailers and distributors ensures that every cricket lover enjoys ice-cold refreshment during the matches.”
Coca-Cola’s deep-rooted association with sports continues to unite fans, fuel passion, and refresh moments both on and off the field. Its ICC partnership goes beyond sponsorship — it’s a celebration of the power of sport, community, and Coca-Cola’s mission to make every game a truly refreshing experience.
