- Visionaries behind Connplex Cinemas Rahul Dhyani and Anish Patel offer smart choices to the investors like small investment, minimum operational cost and maximum returns on investment.
- We want the audience to relax, enjoy and stay comfortable and have a movie-watching experience that they cannot get anywhere else: Rahul Dhyani and Anish Patel
GOWRI MANICKAVASAGAM
AHMEDABAD, DEC 14
Having established over 60 cinema houses across seven states in India, including 33 in Gujarat, in a short span, Ahmedabad headquartered Connplex Cinemas, Gujarat’s first NCC (national- cinema chain), plans to expand its footprint in 15 states by opening over 250 screens.
With the commitment to provide the most comfortable screens with most attractive offers to the cine-goers by providing them with a better cinematic experience at affordable rates, it has ventured into smart cinema chain across India. To cater to the needs cinephiles and the entertainment sector, Connplex is building its own cinema network and also inviting franchisee or partners from remotest places of the country. Visionaries behind Connplex Cinemas Rahul Dhyani and Anish Patel offer smart choices to the investors like small investment, minimum operational cost and maximum returns on investment.
Smart mini theatres making waves
The company has carved a niche and made a name for itself in the film exhibition sector by opening multiple smart and mini theatres which has added new fervor and flavour in the Indian cinema industry and has provided cinema loving audiences more choices to watch movies in a cool, comfortable and accessible environment and has completely enhanced their film viewing experiences. Being the trendsetter, Connplex Cinemas gives more choices to cine-lovers to watch their favorite films in the luxurious and technologically enhanced surroundings to woo them back to big screens from the onslaught of OTT.
Paisa vasool
All smart cinemas are designed for a boutique experience, with capacities ranging from 75 to 120 seats. Being compact, the company offers the best cinematic experience of 3D to 2K, and other digital formats with state-of-the-art sound and light effects. Tickets are priced in the range of Rs 100 to Rs 300 and can be booked online. A middle-class family can enjoy food and fun at an affordable cost of Rs 1,500.
From the horse’s mouth
Sharing their vision with this correspondent, Anish Patel, Co-founder and Director of Connplex Cinemas, said. “In the past, the audience went to theatres just to watch movies and get entertained. It was a different era altogether as there were few avenues for entertainment. Today, that is not the case. The best movies and content are readily available at the click of a button on smartphones. The audience goes to theatres to see the best movies but it also expects a different movie-watching experience. This is a gap we have identified and we are trying to fill through The Connplex Smart Theatres.”
“We want the audience to relax, enjoy and stay comfortable and have a movie-watching experience that they cannot get anywhere else. Our core objective is to give our viewers the easiest access of The Connplex Smart Theatres within their neighbourhood only, classy and boutique cinemas. We are also focused on ensuring a personalised cinematic experience and we have struck a chord with the audience. We want viewers to buy tickets at The Connplex Smart Theatres for the complete experience and not just the movie, to make them feel like home. This reflects perfectly in our tagline ‘India ka apna smart theatre’,” said Director & Co-Founder Rahul Dhyani.
