NE SPORTS BUREAU
AHMEDABAD, JULY 27
Snapchatters in India can watch two Shows from The International Olympic Committee (IOC):
Olympics Highlights – the IOC will also produce a daily Highlights Show in India covering the key moments of the Olympics in Tokyo every day.
Best of Olympics– the IOC will cover the top athletes and stories of the past editions of the Olympics.
That’s not all, The official @Olympics account will have an innovative Augmented Reality Lens called ‘Train like an Olympian’ that utilizes Snap’s body-tracking technology. It will help Snapchatters stay active by completing three exercises before time runs out, rewarding them with a virtual firework display.
Additionally, Snapchat is offering organic Olympic-themed Cameos in the Sticker drawer and Chat throughout the Tokyo Games so Snapchatters can show off their fandom for their country and favorite Olympic sport.
Snapchatters love sports. Over 85 million Snapchatters watch sports content each month, and among people aged 18-34, we provide almost 40% incremental reach to sports events on TV and sports websites and apps.
This year let’s cheer for India with Snapchat!
