NE BUSINESS BUREAU
MUMBAI, JUNE 15
In a decisive move set to reshape India’s organised surveillance industry, the Security Solutions business of Godrej Enterprises Group (GEG) has unveiled a new generation of Wi-Fi and 4G-enabled smart security cameras, reinforcing its commitment to delivering connected, customer-centric and regulation-compliant security experiences.
The strategic launch represents the next phase of the company’s growth journey as it responds to the rapidly changing dynamics of India’s surveillance market, where consumers increasingly seek intelligent ecosystems that seamlessly integrate convenience, reliability, data protection and regulatory compliance.
- Security pioneer unveils next-generation Wi-Fi and 4G-enabled smart surveillance portfolio, shifting the industry narrative from product ownership to seamless security experiences
- ‘Manufactured in India’ cameras combine intelligent connectivity, regulatory compliance, data security and customer-first innovation to meet the demands of a digitally connected nation
- New portfolio delivers uninterrupted monitoring through broadband and 4G networks, empowering homes, businesses and remote locations with reliable, future-ready protection
- Launch strengthens Godrej Enterprises Group’s leadership in India’s rapidly evolving organised surveillance market while reinforcing the vision of an Atmanirbhar and technology-driven security ecosystem
- With BIS-ER certification and integrated design philosophy, the company positions trust, compliance and user experience at the centre of next-generation smart security solutions
As surveillance solutions evolve beyond standalone hardware into comprehensive digital experiences, Godrej Enterprises Group is positioning itself at the forefront of this transformation through innovation, indigenous manufacturing and user-focused engineering.
Industry trends indicate that purchasing decisions across residential, commercial and institutional segments are increasingly driven by experience rather than products alone, with customers demanding solutions that provide effortless connectivity, intuitive control, dependable performance and enhanced cybersecurity.
Commenting on the launch, Pushkar Gokhale, Business Head – Security Solutions, Godrej Enterprises Group, said: “The CCTV surveillance category in India is at a pivotal moment, with the market projected to reach over INR 1000 crore in the coming years. Customer expectations are evolving rapidly towards solutions that are intuitive, dependable, and secure. At Godrej, we see security not as a standalone product, but as an integrated experience that delivers convenience, control, and peace of mind. Importantly, there is a growing preference for trusted, Indian based manufactured solutions that offer greater assurance on quality, data security, and regulatory compliance. Our ‘Manufactured in India’ portfolio reflects this shift, combining innovation, strong engineering, and adherence to global standards. This launch is a step forward in simplifying security for our customers while building a connected, future-ready security ecosystem.”
The newly launched portfolio comprises an extensive range of Wi-Fi and 4G-enabled CCTV cameras, including indoor smart cameras as well as outdoor pan-tilt, dome and bullet cameras designed to address diverse surveillance requirements.
Built around a deep understanding of customer needs, the new solutions ensure uninterrupted monitoring across urban centres and geographically remote locations alike.
While the Wi-Fi-enabled variants are tailored for connected homes and enterprises, the 4G-enabled smart and solar-powered cameras deliver continuous surveillance even in areas where broadband infrastructure is limited or unavailable, enabling users to stay securely connected anytime and from anywhere.
Manufactured in India and certified under BIS-ER standards, the portfolio reflects Godrej Enterprises Group’s unwavering commitment to product quality, cybersecurity, regulatory compliance and customer trust.
More significantly, the launch signals the company’s evolution from offering standalone surveillance products to building a holistic connected security ecosystem where intelligent technologies enhance usability, accessibility and overall customer experience.
By integrating trusted engineering excellence, indigenous manufacturing capabilities and customer-first design principles, Godrej Enterprises Group aims to redefine the way security is experienced in an increasingly connected world.
As demand continues to grow for secure, compliant and easy-to-use surveillance technologies, the company remains focused on driving innovation that not only safeguards homes and businesses but also strengthens India’s organised security sector and its vision of technological self-reliance.
