- One of its kind initiative to spread awareness and empower mechanics of Ahmedabad
- The ‘Happiness Truck’ continued its journey from Ahmedabad, covering a total of 26 locations over a span of 40-45 days
NE BUSINESS BUREAU
AHMEDABAD, JUNE 17
Happiness Truck 3.0, a one-of-its kind campaign to reach out to key transport industry stakeholders – fleet operators, truck drivers and mechanics – dazzled through 26 key trucking locations in Uttar Pradesh, Jharkhand, West Bengal, Rajasthan, Haryana, Andhra Pradesh, Karnataka, and Maharashtra, making highly engaging stops.
The ‘Happiness Truck’ powered by Valvoline Cummins Private Limited, the Original Engine Oil maker and a leading global lubricant manufacturer, reached Ahmedabad on Friday.
An initiative by MOTORINDIA, leading magazine for the commercial vehicle and road transport sector, the third edition of the Happiness Truck campaign is powered by Valvoline as Title Partner, BharatBenz as Trucking Partner, KT Telematic Solutions as Navigation Partner and DH Lighting – Excelite as Lighting Partner. Kicked-off from Sanjay Gandhi Transport Nagar (SGTN) in New Delhi, the ‘Happiness Truck 3.0’ will travel along the Golden Quadrilateral highway, passing through some of the busiest freight routes.
The ‘Happiness Truck’ reached Sunrise Auto Parts, Aslali, Ahmedabad and the occasion was marked with performances followed by informative sessions and contests. The objective of Happiness Truck is to reach out and connect with mechanics, Fleet owners, and other service providers and involve them by empowering and educating them on the latest technologies. The ‘Happiness Truck’ continued its journey from Ahmedabad, covering a total of 26 locations over a span of 40-45 days.
Speaking on the association, Sandeep Kalia, Managing Director, Valvoline said “At Valvoline, we believe in appreciating and empowering all our mechanic partners & engaging our fleet operators. The ‘Happiness Truck’ also follows the same philosophy of empowering and spreading happiness wherever it goes. This initiative will help us reach mechanic community across the country and create awareness about the ever-evolving automotive industry.”
Adding to this, he said, “Valvoline merits its growth to our mechanic community for which we are very grateful. We have always believed that mechanics play a crucial role in the world moving forward. Through this initiative, we will reach out to our mechanic communities in Ahmedabad and provide support by upskilling them and making them aware of various benefit programs. We want to ensure the well-being of our mechanics by supporting them in every way possible”.
