- HUFT celebrates its 15th anniversary with the launch of this new IP in Ahmedabad
- HUFT plans to host the event in a new city every quarter and extending footprints across the country.
- The event also witnesses the launch of HUFT’s newest line of soft chew treats— Yum Nums
NE NEWS SERVICE
AHMEDABAD, FEB 27
Heads Up For Tails (HUFT), India’s leading pet care brand, on Sunday celebrated its 15th anniversary, marking a significant milestone in its journey. Over the last 15 years, the brand has been at the forefront of transforming the pet care industry in India and has become the go-to choice for pet parents across the country. On this occasion, HUFT launches its new IP, ‘HUFT Wag Away,’ the biggest pet event in the country. Slated for the first edition in Ahmedabad this Sunday, February 26th, HUFT plans on hosting the event in a new city every quarter and extending footprints across the country.
It is a fun and immersive event that will bring pets and pet-parents together over lots of fun activities and games like ball pit, food, human & pet pop ups, 360 degree camera, agility zone, paw painting, pet bakeries, sumptuous F & B along with live performance. It will be a day-long extravaganza where pets meet fun, and pet parents get to meet like- minded people who share a common love for animals.
The event also witnessed the launch of HUFT’s newest line of soft chew treats— Yum Nums. These soft and chewy treats come in a variety of flavours, and are free of gluten, grains, salt and sugar, have no artificial colours or flavours and contain real ingredients. These perfect treats for your furry friends will soon be available offline and in online stores.
“HUFT Wag Away is going to be India’s largest pet festival by far and with Ahmedabad being one of the biggest pet markets, we couldn’t have thought of a better place to launch our IP. Heads Up For Tails’ 15th anniversary is a testament to the brand’s commitment to excellence, innovation, and most importantly, to the happiness and wellbeing of pets. The launch of ‘HUFT Wag Away’ is an opportunity for the brand to bring together pet lovers and create an unforgettable experience for both people and their furry family members,” commented Rashi Narang, the Founder.
