NE BUSINESS BUREAU
MUMBAI, MAY 19
To make new car purchases easier during the lockdown, Tata Motors has come up with financing schemes – Keys to Safety – to lower the upfront costs of buying a new vehicle like the 4-star GNCAP safety rated Tiago car.
The company is offering EMI plans starting at Rs 5,000 per month, which is for the first six months. The amount then gradually increases over a maximum period of 5 years.
The automaker has also offered loans of up to a tenure of 8 years.
The company will allow customers to pay their last tranche of installments in full to take complete ownership of their vehicle, return the vehicle to Tata Motors Finance in case they find themselves unable to pay for the car, or refinance their final installment.
Tata Motors is also offering 100% on-road funding for its BS-VI passenger vehicles, except the newly launched premium hatchback Altroz.
Moreover, the company has also extended special benefits of up to Rs 45,000 to frontline COVID-19 warriors including doctors, healthcare professionals, essential service providers, and the police.
Tata Motors said more than 270 of its showrooms and 318 workshops are already operational, with a new set of SOPs to ensure social distancing during the interaction between customers and the dealer staff.
“All discussions are being done virtually using digital tools and any meetings, if necessary, are being conducted with prior appointments and post verification of all requirements. Documents for vehicle insurance and registration are being collected via mail or specially installed drop boxes and vehicle deliveries are being done only after all formalities are completed,” Tata Motors said in a press release.
Elaborating on the ‘Keys to Safety’, Vivek Srivatsa – Head, Marketing, Tata Motors Passenger Vehicles Business Unit said, “At Tata Motors, we manufacture cars that are proudly Indian with international quality, design, and safety. In the current times, with safety as the top priority, customers are seeking personal mobility options that are affordable and convenient to avail. Accordingly, we have designed this package to offer choice and enhance their entire experience of owning and driving our entire range of cars & SUVs.”
