NE BUISNESS BUREAU
AHMEDABAD, SEPT 16
FOSSIL announced the launch of its new retail store in Ahmedabad at Alpha One Mall – the first retail store in the state of Gujarat. Following the success of the brand’s existence in the city through partner channels and distribution models, this new store will offer the brand’s entire range of lifestyle merchandise, a senior official of the company said.
The new store houses products ranging from traditional watches to smartwatches, from leather bags to wallets, sunglasses, jewelry, and more. The flagship store reflects the brand’s modern-vintage and classic personality in all its authenticity. The store will provide the customers with a unique shopping experience by giving them access to a wide choice of products. Additionally, as consumer safety is of utmost priority, all necessary sanitization measures will be followed carefully. The store also offers personalization services in the form of laser engraving on watches and embossing on leather products, these services have been highly appreciated by customers, the statement added.
Through the launch of this new retail store, Fossil expands its presence in the key cities across the country. Commenting on this milestone, Johnson Verghese – Managing Director, Fossil India said, “We are humbled by the response we have received from our customers over the years, owing to our partner channels in the region. Therefore, the launch of this store is yet another step to our long-term commitment to our customers in the city.
At Fossil, we believe that it’s important to engage with the customers in a personalized manner to help them make a promising purchase. And, as the store offers our wide range of lifestyle products, our aim is to strengthen our efforts in further familiarizing the brand with its potential buyers.”
Fossil aims at continuing to build its network of stores with Ahmedabad being the 21st store in the country.
