- Launches Montegrappa’s Paradiso & Visconti’s Galileo Galilei Fountain Pens dipped in the past, and set to write the future
- This special celebration was a tribute to the literary world and the art of writing, capturing the essence of creativity and imagination that books inspire
- Today, modern fountain pens come with machine-made nibs and advanced ink flow systems, offering a smooth writing experience without the risk of leaking or spilling ink
GOWRI MANICKAVASAGAM
AHMEDABAD, APRIL 24
With the advent of digitisation and paperless education system, handwriting skill is not given much importance and the present-day generation does not know the antiquated writing instrument – fountain pens- long forgotten and relegated to the back of cluttered desk drawers, buried under “stuff” as ball pens have replaced them. Fountain pens ruled the world of knowledge and will continue to do so in the years to come also.
In celebration of World Book Day on Tuesday, April 23rd, Makoba, a renowned company headquartered in Chennai, known as the fountain pen capital of India, paid rich tribute to the passion and emotion of fountain pens by launching Montegrappa’s Paradiso & Visconti’s Galileo Galilei Fountain Pens dipped in the past, and set to write the future, priced Rs 6.92 lakh and Rs 6.3 lakh, respectively.
Fountain pens have a rich history that dates back to the emergence of quill or reed pens, which were dipped in ink to write. Today, modern fountain pens come with machine-made nibs and advanced ink flow systems, offering a smooth writing experience without the risk of leaking or spilling ink.
Tribute to the literary world and the art of writing
Makoba’s Ahmedabad Store at ISCON EMPORIO showcased a mesmerizing collection of unique pens. This special display was a tribute to the literary world and the art of writing, capturing the essence of creativity and imagination that books inspire.
Sripal Jain & Nitesh Jain, Founders & Managing Directors of Makoba, shared the heartfelt story behind the store’s name. They revealed that the store is named after their beloved grandfather, affectionately known as Makoba in their hometown in Rajasthan. This personal touch adds a layer of nostalgia and sentiment to the store, reflecting the company’s values and commitment to honouring family heritage.
Each pen tells a story, evoking emotions and memories
The magical collections of pens on display at Makoba’s Ahmedabad Store not only pay homage to World Book Day but also embody the passion and dedication that Makoba brings to the world of writing instruments. Each pen tells a story, evoking emotions and memories, much like the pages of a beloved book. The combination of literature and craftsmanship creates a unique and enchanting experience for pen enthusiasts and collectors alike.
10,000 pen collectors worldwide and going strong
Makoba’s commitment to quality and passion for pens is evident in its wide range of writing instruments, lifestyle accessories, desk accessories, notebooks, and inks. Collaborating with over 70 international brands such as Namiki, Montegrappa, Pilot, Sailor, Visconti, and more, Makoba has earned the trust of over 10,000 pen collectors worldwide. Also specializing in corporate gifting, Makoba has partnered with over 1,000 corporates, delivering exceptional products and services.
The journey of Makoba has been marked by milestones, from expanding its retail presence to introducing luxurious brands in India.
On display were the newly launched Montegrappa’s Paradiso collection which salutes Dante Alighieri – writer of the Divine Comedy and father of the Italian language. Seven centuries after his death, Dante’s words still bedazzle all who read them. Now, ethereal handcraft honours the glory of his final book in precious metals. Handmade in Italy’s oldest pen manufactory, Dante Alighieri: Paradiso cannot be unseen. The final volume in the Divina Commedia series celebrates Dante’s virtuoso talent, sparing no effort to realise the splendour of his vision.
Colored stones represent each celestial sphere detailed in Paradiso. Now, ethereal handcraft honors the glory of his final book in precious metals. Fountain pen and rollerball editions of 333 (silver) and 9 (gold) promise heavenly writing performance. Reference-level nibs carry Dante’s distinctive profile in white and yellow 18K gold.
Also on display was Visconti’s GALILEO GALILEI FOUNTAIN PEN dedicated to one of the world’s most influential Italian scientists and intellectuals, this fountain pen embodies Visconti’s continuous research in the fields of technology and design.
Answering a query on the insurance cover for this fountain of knowledge, the Jains said that most of the customers do that on their own.
