NE BUSINESS BUREAU
AHMEDABAD, JULY 17
Money-savvy Gujaratis are being pampered by Amazon Prime with an unparalleled combination of shopping and entertainment benefits in the comfort and safety of their homes during this pandemic period, says a top official of the company.
Amazon India has shared insights about how Prime members are continuing to adopt the programme for its various benefits. Customers in India continue to adopt the many Prime benefits to make their lives a little easier and more convenient.
Apart from Ahmedabad, members in smaller towns such as Amreli, Junagadh, Rajkot, Navsari, Bhuj, and Bharuch among others, are enjoying shopping and entertainment benefits with Amazon Prime. Popular product categories for Amazon Prime members in the region include apparel, beauty, home & kitchen products, wireless accessories, books, and grocery products, to name a few.
For just Rs 129 a month or Rs 999 a year, Prime members can enjoy unlimited free delivery on millions of eligible items; early and exclusive access to deals and sale events on Amazon.in; the largest selection from Amazon Prime Video of the latest and exclusive movies and TV shows, Stand-Up Comedy, most popular Indian and Hollywood films, US TV series, most popular Indian and international kids’ shows, and award-winning Amazon Originals; unlimited ad-free music anytime with downloads on Alexa on Amazon Prime Music. In addition, members get unlimited access to bestselling eBooks through Prime Reading and access to free in-game content through the recently launched Prime gaming benefit.
“As customers adapt to the new normal, Amazon Prime has never been more relevant in terms of making members’ lives better every day, by offering more ease and convenience to members from the safety and comfort of their homes. We will continue to make Prime more accessible to our customers so they can discover and enjoy Prime’s many entertainment and shopping benefits,” said Subbu Palaniappan, Head, Prime Member Growth & Engagement, Amazon India.
Shopping & Entertainment Trends in Ahmedabad
- Popular brands in the pantry category are Surf Excel, Colgate, Sunfeast, Madhur, Tata, Kohinoor, Vedaka, India Gate, Presto!, and Fortune among others.
- Popular brands in the beauty category are WOW, Dove, Biotique, Maybelline, L’Oreal Paris, Pears, Pantene, Vaseline, Nivea, Lakme, and Biotique among others.
- Members grabbed the best deals in Amazon Fashion and enjoyed shopping for brands like Jockey, United Colours of Benetton, Puma, Symbol, BATA, Max, Crocs, and Van Heusen among others.
- Popular Consumer Electronics brands in the city are Boat, JBL, Amazon Basics, Sony, Mi, Duracell, Panasonic, and Sennheiser among others.
- Members in Ahmedabad love Amazon Originals Series Breathe: Into The Shadows, Paatal Lok, Four More Shots Please, and movies like Gulabo Sitabo, Golkeri, and Bad Boys for Life amongst others.
- The most popular songs on Prime Music in Ahmedabad are Makhna, Khairiyat, Shree Hanuman Chalisa, Genda Phool, Senorita, Dance Monkey.
- Through the recently launched gaming benefits for Prime members in India, one can now enjoy an array of mobile gaming content, including access to free in-game content like collectible characters, upgrades, in-game currency, and Prime-only tournaments across mobile games.
Amazon’s commitment to Gujarat
- Gujarat is a critical locale for Amazon.in.
- In Gujarat, we have 2 fulfilment centres, with more than 4,50,000 cubic feet of storage space.
- We have 2 Sort centres in Gujarat with close to 50,000 square feet of processing space.
- Across India, Amazon has built its delivery network to have a direct presence in every State and Union Territory. We have a presence of close to 100 Amazon-owned and delivery service partner stations in the state
