NE BUSINESS BUREAU
AHMEDABAD, SEP 9
As domestic travel in India begins its recovery following the second COVID-19 spike, new research from Collinson, a global end-to-end travel experiences, airport services and travel medical company, has found that quarantine and testing remain a key concern for travellers in relation to international travel.
Through analysing and comparing data collected from a total of 18.5k travellers in late 2019 (pre-pandemic) with data collected from 12,607 travellers in late 2020 (during the pandemic), the findings reveal that while physical wellbeing has been at the forefront of discussions around the recovery of the travel sector, travellers are now just as worried about their mental wellbeing as they are about their physical wellbeing.
While there are increasingly positive signs for a travel recovery, the only way to make it a success is to understand how traveller needs and fears have been changed by their experiences through the pandemic”, said David Evans, Joint CEO at Collinson. “It’s so important the travel industry recovers, and it’s even more important the industry is able to do so in a collaborative and informed way. What this research lays out is how to go about rebuilding traveller confidence, by focusing on mental as well as physical health, and understanding the factors causing stress. By working together on the issues highlighted in this study, the travel industry has yet more information to ensure travel thrives again in the future.”
“Despite many of us planning holidays to relax and recharge, the pandemic is resulting in the travel section of our trips being viewed as more stressful than before. In return, many travellers are now paying more attention to their mental well-being while travelling, not only their physical. This is an extremely important insight, as by better understanding what travellers need to feel more comfortable and confident, brands within the travel ecosystem can implement required practices and in turn help expedite the recovery of the industry,” said Priyanka Lakhani, Commercial Director Middle East and Africa and Director South Asia, Collinson.
Societal awareness of the importance of mental health has increased sharply over the past few years,including the impact of travel on our mental well-being.84% of Indian respondents have said they’ll be prioritising their mental well-being more when they travel now than they did before COVID-19.While there was already a concern amongst travellers about the impact journeys were having on their physical well-being, 58% of respondents from India went on to say the pandemic had heightened these concerns. Despite there being a pent up demand for travel, over two-thirds (67%) of travellers think travel post-pandemic will be more stressful. When asked what travel brands could do to help the situation, 24% of Indian travellers said they value propositions that show there’s consideration for their mental health on their journeys.
