NE BUSINESS BUREAU
NEW DELHI, JULY 7
Samsung India on Monday announced the launch of its 2020 QLED 8K series TV and The Serif. On pre-booking the Samsung QLED 8K TV between July 1 and July 10, 2020, consumers will get two Galaxy S20 Plus smartphones with their ultra-premium TV, a company release said.
Samsung’s flagship QLED 8K TV is the industry’s first 8K TV to combine a striking, ultra-thin form factor, premium 8K picture quality, and impressive surround-sound audio. The 2020 QLED 8K TV introduces the ‘Infinity Screen,’ which produces a screen-to-body ratio of 99 percent to create an unprecedented viewing experience. Built on top of this are the premium sound features – Q-Symphony, Object Tracking Sound+ (OTS+), and Active Voice Amplifier (AVA) – that maximize immersive sound by delivering dimensional and dynamic audio that corresponds with large-screen viewing experiences.
Samsung’s new range of QLED 8K TVs will be priced at Rs 4.99 lakh for the 65-inch version, Rs 9.99 lakh for the 75-inch version, Rs 14.29 lakh for the 82-inch version and Rs 15.79 lakh for the 85-inch version.
Consumers can also avail cashback of Rs 15,000, on QLED 8K TVs through their HDFC and ICICI (debit and credit cards) and Federal Bank (debit card). Buyers will get up to 50 percent discount on subscriptions of OTT platforms such as ZEE5, Sony Liv and Eros Now, and free subscription for music streaming apps such as Gaana Plus for one-year and Apple Music for three months along with a free subscription to Office365 along with 5GB of cloud storage.
The Serif TV will be priced at Rs 83,900 for the 43-inch version, Rs 1,16,900 for the 49-inch version and Rs 1,48,900 for the 55-inch version, respectively.
Initially, the lifestyle TV will be available only on Amazon, Samsung’s official online store Samsung Shop and select Samsung Smart Plazas.
The Serif and QLED 4K TVs will come with a 10-year no screen burn-in warranty, one-year comprehensive warranty, and one-year additional warranty on the panel. Consumers buying QLED 8K TVs will get a one-year comprehensive warranty and a one-year additional warranty on the panel.
“Consumers today look for products which sit tastefully at the intersection of great design and premium technology. When designing their homes, they want distinctive, unique, and personalised elements, including technology. As a part of our new 2020 lifestyle TV line-up, we are set to offer an unbelievably beautiful masterpiece in The Serif, which is designed to be more than just a television. It is a connoisseur’s delight, elevating the design of any living space,” said Raju Pullan, Senior Vice- President, Consumer Electronics Business, Samsung India.
“Building on the strong demand for the QLED 8K TV line up launched last year, we are also introducing the 2020 QLED 8K TV range that comes with industry-leading picture quality, breath-taking design, and smart capabilities that are as useful as they are innovative. We are confident these new TVs will help us consolidate our market leadership,” he added.
