- India’s First Live Popsicle concept, Scuzo Ice ‘O’ Magic unveils India’s 27th, Gujarat’s 4th & Ahmedabad’s first franchise outlet
- It is ideally located at Umiyaa Eatery & Dessert, GF/06, Shapath Hexa, Near Ganesh Maridian, Opposite Gujarat High Court on S-G Highway in Sola
- The brand aims to open 100 outlets across India by 2024, which will be a mix of franchise and company-owned stores
- The company plans to set up 50 outlets in Gujarat over a period of three years
NE BUSINESS BUREAU
AHMEDABAD, MARCH 8
Scuzo Ice ‘O’ Magic Dessert Café, renowned for pioneering the Live Popsicle Concept and Dessert Café in India, unveiled India’s 27th, Gujarat’s 4th & Ahmedabad’s first franchise outlet on International Women’s Day, Friday.
It is ideally situated at Umiyaa Eatery & Dessert, Ground Floor, 06, Shapath Hexa, Near Ganesh Maridian, Opposite Gujarat. High Court, on SG Highway in Sola area of Ahmedabad, Gujarat. The establishment invites individuals to embark on a nostalgic journey to their childhood, brimming with joy and delightful treats. A distinct commitment is maintained to offer a health-conscious and low-sugar experience.
Guided by a strong vision, Scuzo Ice ‘O’ Magic is all about offering natural products, aiming to be a brand known for expertise and creativity in the frozen dessert world. Tailoring its treats for health-conscious folks, the brand introduces wholesome desserts made from exotic fruits, steering clear of artificial chemicals and preservatives. Getting actively involved in eco-friendly efforts, Scuzo Ice ‘O’ Magic works to reduce its impact on the environment and encourages thoughtful consumption. A cool innovation they’ve added is rice straws with tasty flavors, making sure it’s safe for customers and keeping a promise to be eco-friendly.
Reflecting on the launch, Mohammad Farhan, Managing Director, Scuzo Ice ‘O’ Magic, stated, “Every day, our commitment to crafting one-of-a-kind frozen delights inspired by nature fuels our passion. With the success of our other ventures, the opening of our inaugural store in Ahmedabad fills us with immense joy. By introducing this exciting venture, we aim to offer customers an engaging encounter, featuring our interactive popsicle concept and a rich assortment of delightful temptations. Our unwavering dedication to incorporating 100% natural ingredients and embracing sustainable practices underscores our commitment to exceptional taste and environmental awareness. In unity, we are charting a course towards a future where the balance between indulgence and accountability is gracefully maintained.”
Replying to a query, Farhan said, “We have our own manufacturing units in Delhi and will soon set up other manufacturing units in Andhra Pradesh and Punjab. We aim to open 100 outlets across India by 2024, which will be a mix of franchise and company-owned stores. In Gujarat, we will have over 50 outlets in three years’ time. All our products have six months to one year shelf-life.”
Expressing excitement about the collaboration, Unit Franchise Partners, Sanjiv Modi & Ketan Patel, Umiya Eatery and Dessert stated, “Our enthusiasm knows no bounds regarding this fresh and promising alliance with Scuzo Ice ‘O’ Magic. This collaboration provides a splendid opportunity to spread happiness through our nostalgic popsicle concept and delightful dessert café. It goes beyond crafting a delightful experience; it’s about contributing to overall well-being and nurturing comprehensive development, particularly for the younger generation. We eagerly anticipate serving the vibrant community of Ahmedabad with our distinctive offerings. We are certain that our Scuzo Ice ‘O’ Magic establishment will promptly turn into a favorite spot for families, friends, and dessert enthusiasts alike. With our commitment to delivering the finest in top-quality, fresh, and wholesome ingredients, we envision establishing a space where patrons can relish their favorite treats in a spacious and inviting ambiance.
This collaboration perfectly aligns with our dedication to ethical values, offering an extensive array of desserts accompanied by a variety of both warm and chilled beverages. Anticipation runs high for the exciting journey ahead and the joy we’re poised to bring to the people of Ahmedabad”.
Creating an expansive setting for patrons to savor an outstanding, entirely plant-based menu, meticulously prepared with top-tier, fresh, and wholesome ingredients, the dessert venue upholds the company’s ethical standards. Scuzo Dessert Cafe remains faithful to its guiding principles by presenting a diverse range of desserts, complemented by various warm and chilled beverages.
Its products can also be ordered on food delivery platforms like Zomato and Swiggy.