NE BUSINESS BUREAU
CHENNAI, JUNE 1
After completing updation of showrooms with innovative, immersive, fully-digital world-class features the previous week, the high numbers saga continues with Škoda Auto India recording 4,604 units of sales in May 2022, says a senior official of the Czech company.
This is yet another high month of sales and yet another continuous run of massive year-on-year growth month after month. The sales in May 2022 is humungous compared to the 716 cars sold in May 2021. This is a jump of 543% year-on-year keeping the company on track to making this the Biggest Year for Škoda Auto in India.
- New customer touchpoints and inception of revolutionary tech in showrooms fuel sales
- Made-for-India MQB-A0-IN platform products star in the consistent success
Zac Hollis, Brand Director, Škoda Auto India, said, “It is heartening for us at Škoda that despite challenges posed by the semiconductor shortage, we are maintaining momentum with sales. Our innovative efforts to ensure our customers are not put through long waiting periods and take delivery of cars faster than wait times prevailing in the industry has been a key factor in our consistency. I would like to thank our network employees and customers for their tremendous support in achieving such incredible annual sales growth.”
The Slavia and the Kushaq, the stars of INDIA 2.0 based on the made-for-India MQB-A0-IN platform, have already contributed to record sales for the company. Besides which, ŠKODA AUTO India — in addition to increasing customer touchpoints — have standardised radical changes in their showrooms bringing in First-in-India digitisation, interactive and immersive features for customers who visit ŠKODA showrooms in the country. These measures have bought more customers across the geography of the country closer to a ŠKODA touchpoint, and the new innovative showrooms have made the comparing, selecting and buying process of a ŠKODA an interactive, informative and engaging affair.
