NE BUSINESS BUREAU
NEW DELHI, JUNE 20
TECNO, the global premium smartphone brand, today launched the SPARK Power 2 that introduces two major segment-first features: an enormous 7” Dot Notch display with stereo sound dual Speakers and a massive 6000 mAh battery with 18W Fast Charger. These features, along with a 16 MP front camera and 16MP Quad Rear Camera in the sub-10k segment, exponentially enhance the immersive experience with superlative audiovisual offerings and enable TECNO’s customers to rediscover telecommuting and entertainment in a much better and Bigger way, a company release said.
The pioneering 7” display with a 20.5:9 aspect ratio and 90.6% screen body ratio makes the new smartphone an entertainment ‘tour de force’, allowing category customers an opportunity to experience movies, music, and games almost similar to that of premium smartphones. It is also the Best Battery Smartphone in the segment: the 6000 mAh battery with an 18W Fast Charger that will allow customers to enjoy 3 continuous hours of calling on a 10-minute charge as well as the 50% of massive 6000mAh battery can be charged in just 1 hours’ time. TECNO SPARK 2 is available in two unique colour variants: Ice Jadeite & Misty Grey.
Commenting on the SPARK POWER 2 launch, Arijeet Talapatra, CEO, TRANSSION India said, “In the wake of COVID-19, the importance of telecommuting has increased significantly. People’s smartphones are now a primary medium of work, information, and entertainment. With this increasing reliance on the device, the demand for more, better features at an affordable price point has gone up. We, at TECNO, are committed to our consumer-centric approach and accordingly, with SPARK Power 2, we are providing consumers access to the two most important features in the sub-10k segment that directly impact telecommuting – a large display that will make all audiovisual communication convenient and a long-lasting battery that will ensure you are always connected with your environment. With this new launch, we will firmly establish Spark series as the Best battery Smartphone Series”
Talapatra further added, “As part of TECNO’s next growth phase, we are adopting a mix strategy to maximize customer outreach pan India. While offline remains our dominant channel, we realize that consumers are gravitating to the online space, and accordingly, we want to ramp up our online presence with unique tie-ups with e-commerce platforms. Flipkart is currently the leader in the e-commerce space and in mobile category, and we believe our collaboration with them for the sale of SPARK Power 2 is a great way to consolidate our online position.”
To celebrate the launch of TECNO SPARK Power 2 on Flipkart, Aditya Soni, Senior Director, Mobiles at Flipkart. “Flipkart is always committed to enhancing the smartphone offering across price points for our consumers. We are excited to partner with Tecno to introduce the TECNO SPARK Power 2 and we believe that this smartphone will fulfill the growing consumer expectations from the sub-₹10,000 price point.”
