NE BUSINESS BUREAU
AHMEDABAD, JAN 20
To increase the cool quotient of coffee guzzlers, coffee-giant Starbucks has announced the launch of reusable colour changing and eco-friendly cups to ring in the festival season of Makar Sankranti on January 15 in India, a company release said.
Starbucks delivers on its commitment to environmental sustainability, making it exciting for customers to bring their tumblers for iced beverages at Starbucks outlets. The lids and straws are of contrasting colours and the cup can turn into a four-colour entity. Adding ice to water or any icy cold beverage in the cup, ensures the colour of the cup to change up to the point where the liquid levels off.
Starting from January 15, 2020, the set of 5 cups are available in Starbucks outlets across India for ₹1,800. This comes with an exciting discount of Rs 10 for bringing your tumbler and saving the environment, the release added;
