- Spinny, India’s leading full-stack used car buying and selling platform, celebrates Navratri with Spinny Park in Ahmedabad, fourth in India
- Driven by value, used cars sell 2.5 times more than the new cars
- Over 36 percent of used car buyers are women
- In the age of digitalization, phygital to accelerate the growth of used cars
NE BUSINESS BUREAU
AHMEDABAD, OCT 10
Driven by value, used cars sell 2.5 times more than the normal cars as present-day car owners continue to upgrade their vehicles in a span of three to four years. In the age of digitalization, phygital accelerates the growth of used car sales as all used car firms deploy both online offline option for their customers. In India, 36 percent of used car buyers are women, said a top official of Spinny, India’s leading full-stack used car buying and selling platform, here on Monday.
Speaking with navjeevanexpress.com, Sundar Vishak, Cluster Head, Spinny, said, “In our ongoing mission to strengthen innovation and improve the car buying journey for people in Ahmedabad, Spinny has introduced park concept as it enhances the car-buying experience for customers in the city, through our handpicked car collection and expansive, state-of-the-art space. We buy used cars of all kinds and refurbish them and sell at a fixed price as we want to offer level-playing field for all our customers. One can visit our website and select the car of their choice. Later, they can physically visit our park and take delivery. We also arrange up to 80 percent of the cars value through our bankers and also take care of name transfer and all other formalities. We do undertake doorstep pickup and delivery facilities. In Gujarat, in a span of seven months, we have captured five percent of the ued car market whereas it is 10 percent nationally.”
“Last year, Indian cricket legend Sachin Tendulkar partnered with Spinny as a strategic investor and a lead brand ambassador. Sports icon, PV Sindhu, a believer and customer of Spinny, is also a part of the series of marketing initiatives focused on realizing the aspirations of a billion car dreams,” Sundar added.
It has witnessed a significant 80% increase in customer engagement through its Spinny Park facility. This one–of–a–kind experiential hub is located at Swarnim Stone, Vaishnodevi Road, Ahmedabad, spanning over 7 acres, offers abundant space to showcase a wide variety of Spinny vehicles. This is the company’s largest park in terms of area and capacity.
The Ahmedabad Park, which has been operational past 7-8 months, has now become a key contributor to Spinny’s success in the region. The decision to open a new facility in the city was driven by the growing demand for high-quality used cars in the region. Since its inception, it has played a pivotal role in facilitating more than 70% of the total deliveries in the Ahmedabad market. During this period, Spinny has facilitated the buying and selling of more than 8,000 used cars in Ahmedabad alone, comprising more than 15,000 transactions. This level of customer engagement reflects the trust and confidence that people in Ahmedabad have in Spinny’s platform and services.
Niraj Singh, Founder and CEO of Spinny, expressed his enthusiasm about this development, stating, “We understand the preferences of people in the local culture and the growing interest for used cars in the city. Our aim is to offer a wide selection of high-quality used cars that cater to the unique preferences and needs of our customers in the Ahmedabad market. Our Park features a wide variety of vehicles, including more than 800 Spinny Assured and budget cars. This addition to the Spinny network marks a significant milestone in the company’s journey to revolutionize the way people buy and sell used cars.”
Sandip Sharma, City Head, Spinny, “This year, we are seeing that the festive season is off to a splendid start and Spinny as always ensures to focus on customer safety during the entire car-buying experience without compromising on quality. The success of our Ahmedabad Park and our outstanding performance during last year demonstrate the trust that customers have in our platform. In the previous year’s Navratri season, we saw a spike in demand during the festive season, with 307 cars sold on the 1st Day of Navaratri, followed by 204 on the 10th Day (Dussehra). We are all set to gear up for the auspicious occasion of festive this time. We have bouquet of offers to our customers during Dasra and Diwali.”
Ujjaval Parikh, Hub Manager, Spinny said, “Every Spinny Assured car on the Spinny platform comes with a 200-point inspection checklist, a 5-day no-questions-asked money-back guarantee and a 1-year after-sales warranty, which resonates with the brand’s promise of delivering complete transparency, convenience, trust, and quality. Over the last couple of years, Spinny has had a cumulative customer base of over two lakhs, and almost 54% of car purchases are done online from Spinny’s online platform.”