NE BUSINESS BUREAU
MUMBAI, JUNE 30
Indian social media platform ShareChat on Tuesday welcomed ‘MyGov India’, an initiative by the Government of India for citizen engagement, on its platform. With this development, MyGov India will be able to connect and engage with over 60 million active users in 15 Indian languages. on the platform, a company release said.
With the Indian government putting a ban on 59 Chinese internet platforms on Monday owing to serious national security, privacy, and other risks, the announcement on MyGovIndia joining ShareChat makes immense significance.
Commenting on this, Berges Y Malu, Director – Public Policy, ShareChat said, “ShareChat is silently leading a social media revolution with a strong focus on regional outreach keeping its Bharat connect pristinely. Over the years, we have worked on addressing our complex regional diversity and scaled up to more than 60 million active users. We have made this possible with our content diversity across 25+ categories that connect culturally with every user on the platform. MyGovIndia’s presence reaffirms our connect with the Indian culture and ethos and inspires us to stay committed towards our regional and language-first internet users”
Speaking on the ban of 59 Chinese apps, he said, “We welcome the move from the government against platforms that have had serious privacy, cybersecurity, and national security risks. We expect the government to continue their support for the Indian startup ecosystem”
In April 2020, ShareChat has helped in promoting Aarogya Setu extensively on the platform and contributed Rs 50 million worth of ad-credits in spreading awareness around Aarogya Setu, the release added.