R ARIVANANTHAM
CHENNAI, JAN 5
Chennai-based startup Voltrix Mobility entered the eco-friendly e-cycle segment with the launch of Tresor for office commute here on Wednesday.
Young entrepreneurs and alumni of Anna University have launched the product with a vision to contribute their part towards the nation’s fight against the global climate change and lifestyle related issues.
Voltrix Mobility commissioned its project at Thirumudivakkam, on the outskirts Chennai with an initial production capacity of 500 e-Cycles ‘Tresor’ per month and aim to market 20,000 e-Cycles per year to reduce 1 percent of the current CO2 emission level in the city, said the young entrepreneurs.
- As a first-of-its-kind, Tresor e-cycle is designed and developed specifically for office-commute in urban cities
- The technology and safety features in TRESOR make it best suited for Indian roads and Indian weather conditions
- Offers an extended range of 60 – 80 km per charge with five levels of pedal assist and a throttle-only option
- Tresor can be booked with the lowest down payment of Rs 999; delivery begins from the 3rd week of January, 2022.
A perfect blend of elegance and ergonomics, Tresor is the best looking pedal-assisted electric bicycle which has been engineered with a 250 watt motor that makes for a smart, efficient and enjoyable ride. What makes Tresor truly a one-of-a-kind is its removable integrated lithium ion battery that eliminates the need for charging stations and offers an impressive range of 60 – 80 km per charge and reaches a top speed of 25 kmph. The bicycle also comes with five levels of pedal assist, throttle-only (like a conventional bike), and manual pedaling mode.
Commenting on the launch, Viveak M Palanivasan, Founder & CEO, Voltrix Mobility said, “According to WHO, physical inactivity is a leading cause for diseases and disability. Sedentary lifestyle increases the risk of having diabetes and obesity. Research suggests that the majority of these diseases are inherited to the future generations as well. When you ride a pedal-assisted electric bicycle like Tresor, you give yourself a safe and effective cardiovascular exercise that’s high enough to make a significant positive impact on your health.
“”And this, I believe, is very critical in today’s urban-lifestyle where technology brings everything to one’s doorstep, leading to inactive, sedentary lifestyle diseases. The electric-powered bicycles are much needed for our country to be a healthy ‘young India’, the way it used to be till the early 90s’, and I am confident that Voltrix will become a brand new alternative for safe, enjoyable and healthy transportation for the urban population and will be a game changer in this segment,” added Palanivasan.
Sakthivigneshwar R Founder & CTO, Voltrix Mobility said, “Our mission in this exciting journey is to inspire customers and Tresor, being our first product line from Voltrix, is designed and developed specifically for the office-goers considering the role they play in our country’s overall progress. The TRESOR line of electric bicycles infuses joy and function into mobility in a truly affordable manner. With the average speed of urban commute ranging between at 16 and 20 Km/hour, Tresor will help one you reach one’s your destination faster and in a more efficient way. We will be launching two more products in the next 6 months catering to different customer profiles.”
“Right from the outset, we are focused on giving optimum riding experience and a sustainable lifestyle. We have identified certain core areas of focus and have clear plans of creating a manufacturing facility for electronic components for the E-bike segment in India. We are looking to achieve 150 retail locations across 6 urban cities by 2024 in order to occupy 4-5% of market share with more than 40,000 Voltrix Electric Cycles running on the Indian roads.” said Dr Kumar Loganathan , President, Voltrix Mobility.
Replying to a query, Dr Kumar Loganathan said that 70 percent of the components of the e-Cycle is indigenously made and 30 percent are imported and it will be reduced in a phased manner to achieve the government’s mission to achieve ‘Make-in-India’ mode.
The company is also mulling to introduce women-centric e-Cycles in the near future.
Tresor electric ‘SuperCycle’, starts at Rs 55,999 (Early bird offer) and it can be booked right now at Rs 999.
The initial product delivery will start from the 3rd week of January, 2022, the entrepreneurs said.
