- Certification meets cricket as IGI joins Gujarat Titans
- “Transparency & trust” pitch to reach millions of fans
- 4Cs of diamonds likened to cricket’s decision-review precision
- Logo to shine on Titans’ jersey through the T20 season
NE SPORTS BUREAU
MUMBAI, APR 1
In a unique convergence of sport and science, the International Gemological Institute (IGI) has partnered with Gujarat Titans as the Official Certification Partner for the current edition of the Indian Premier League.
The collaboration is aimed at amplifying consumer awareness, transparency, and responsible decision-making in the jewellery sector by leveraging the Titans’ massive fan base.
“Like DRS, We Ensure Accuracy Beyond Doubt”
Highlighting the synergy, Tehmasp Printer said: “Just as cricket relies on DRS to ensure every decision is accurate and beyond doubt, IGI brings that same standard of independent review to every diamond it certifies. The 4Cs: Cut, Clarity, Carat, and Color, form the foundation of our work, enabling transparency and trust. Gujarat Titans reflect the same discipline, consistency and pursuit of excellence that sit at the core of IGI. Through this partnership, we intend to reach a wider audience and reinforce the importance of informed, confident decision-making in diamond and precious gemstone purchases.”
“Shared Values of Precision & Excellence”
Echoing the sentiment, Colonel Arvinder Singh said: “We are very happy to partner with the International Gemological Institute. Gujarat has always been closely linked with craftsmanship, precision and a strong legacy of excellence, and this association reflects a shared commitment to these values. At Gujarat Titans, we look to collaborate with partners who stand for trust, integrity and consistency in their domain. For Gujarat Titans, this partnership further strengthens our endeavour to align with like-minded organizations as we continue to build a purpose-driven and high-performance ecosystem around the team.”
Brand Visibility on the Big Stage
As part of the agreement, IGI will feature as an associate partner, with its logo prominently displayed on the Gujarat Titans’ team kit throughout the season—bringing diamond certification into the mainstream spotlight.
Why This Partnership Stands Out
By linking cricket’s decision-review precision with diamond certification’s scientific accuracy, the IGI-GT alliance aims to make trust, verification, and informed choice part of everyday consumer thinking.
