NE BUSINESS BUREAU
MUMBAI, FEB 6
Ahead of summer vacation, Axis Bank, India’s third-largest private sector bank, announces the launch of its enhanced rewards program in association with airline and hotel loyalty programs across the industry for wanderlusts. This program allows Axis bank credit and debit card holders to seamlessly transfer their accumulated EDGE Rewards* / Miles across 13 partners such as Singapore Airlines (KrisFlyer), Marriott International (Marriott Bonvoy), ITC Hotels (Club ITC), Turkish Airlines (Miles and Smiles), Qatar Airways (Privilege Club), United Airlines (MileagePlus) and more.
This new proposition by the Bank gives more power to the customers by giving them a bouquet of rewards to choose from and make exciting additions to their travel plans. It offers seamless and attractive conversion options while delivering value for customer’s earned rewards. Axis Bank will continue to expand this program, with an aim to have the largest rewards transfer proposition in the banking industry.
- Partnerships with Singapore Airlines (KrisFlyer), Marriott International (Marriott Bonvoy), ITC Hotels (Club ITC), Turkish Airlines (Miles and Smiles), Qatar Airways (Privilege Club), United Airlines (MileagePlus) and more
- Customers can seamlessly transfer their EDGE REWARD Points and EDGE Miles to major international loyalty program partners across airlines and hotels using Axis credit and debit cards
- Accelerated redemption value on affluent segment of Axis bank credit cards
This program is extremely powerful for customers having affluent segment of Axis Bank credit cards, as they can avail accelerated conversions across all partners. As an illustration, a customer holding Axis Magnus credit card, can convert 25,000 Axis Edge Reward points (earned on monthly spends of 1 lakh) to 20,000 KrisFlyer miles – which is redeemable for a one-way Economy Class Saver Award ticket from Mumbai to Singapore on Singapore Airlines!
Speaking on this announcement,
⇐ Sanjeev Moghe, President & Head- Cards & Payments, Axis Bank, said, “We have been continuously working on innovation-led partnership models to strengthen value propositions for customers and deliver premium benefits at convenience. In this endeavour, we have partnered with a suite of loyalty program partners across airlines and hospitality groups. We have observed that the travel segment is a high engagement area for our customers and our best-in-class rewards proposition will add an immense value to our customers’ travel plans”
