NE BUSINESS BUREAU
AHMEDABAD, AUG 2
Samsung India announced a new service ‘Experience Samsung at Home’ to enable consumers to explore and buy Galaxy devices – smartphones, tablets, and wearables – from the safety of their homes. Samsung is rolling out this service across 900 Exclusive Retail outlets and will expand the programme further in the coming months, a company release said.
“We have taken a number of measures to ensure consumer safety as social distancing is important to fight this pandemic. ‘Experience Samsung at Home’ is yet another initiative to create new shopper journeys as it will aid physical distancing by leveraging our deep retail presence in India. The launch of ‘Experience Samsung at Home’ service will enable consumers to explore and purchase our products online, whilst getting the deliveries offline from their neighbourhood Samsung Exclusive Store. Our new initiatives are also helping our offline retailers and have resulted in a sharp recovery in our smartphone business post lockdown,” said Mohandeep Singh, Senior Vice President, Samsung India.
How it Works
Consumers looking to explore Galaxy devices from the safety and comfort of their homes can book an online appointment for the home demo via the ‘Experience Samsung at Home portal’ (https://www.samsung.com/in/samsung-experience-store/home-delivery-demo/) by entering their contact details.
Consumers then have to select the closest Samsung Exclusive Store in their neighbourhood. Consumer details are sent in real-time to the selected store and the store calls back the consumer within 24 hours to confirm the appointment.
A Samsung Experience Consultant (SEC) visits the consumer’s home as per schedule for a product demo. All Samsung SECs are trained to follow the safety guidelines.
During home deliveries of Galaxy products, all safety guidelines are followed and the transaction is made via the digital channel. Post the home demo and purchase, consumers also receive a feedback link via SMS to rate their experience.
