R ARIVANANTHAM
CHENNAI, APR 17
Godrej Capital has clocked a robust near-100% year-on-year growth in Assets Under Management (AUM) in Tamil Nadu, reinforcing its aggressive expansion strategy in one of India’s most vibrant industrial economies. The company’s total AUM stands at ₹28,000 crore, with Tamil Nadu contributing approximately ₹1,570 crore—marking a sharp uptick driven by sustained demand from MSMEs and a rapidly formalising business ecosystem.
- Near-100% AUM surge signals strong MSME credit appetite in one of India’s most industrialised states
- Expansion drive to scale branch network from 8 to 12 across key growth hubs
- Housing finance, dairy lending & women-centric ‘Aarohi’ initiative power inclusive growth
- 1,000+ channel partners strengthen last-mile credit delivery across urban & semi-urban markets
- Tech-Led Underwriting, Faster Turnaround to Anchor Next Phase of Financial Deepening
Building on this momentum, the company has set an ambitious target of ₹2,800 crore AUM in the state by FY27. This growth will be underpinned by a diversified portfolio spanning MSME lending, housing finance, and emerging segments such as dairy farm financing—reflecting a calibrated push into high-potential rural and semi-urban markets.
Currently operating across seven locations with eight branches—including Madurai, Coimbatore, Kanchipuram, Salem, Hosur, Krishnagiri, and Tiruchirapalli—the company plans to expand its footprint to 12 branches, strengthening its physical presence alongside digital capabilities.
Tamil Nadu, among India’s most industrialised states, continues to be a powerhouse for MSME activity, with an estimated 35 lakh enterprises spanning manufacturing and services. Chennai, in particular, anchors a dynamic lending ecosystem across automobiles, electronics, IT, and manufacturing sectors—fueling consistent credit demand.
A key growth lever remains its extensive partner ecosystem, comprising over 1,000 channel partners, including around 850 in Chennai alone. This network is enabling deeper market penetration and facilitating both secured and unsecured lending across diverse customer segments.
The company is also sharpening its inclusion agenda through its ‘Aarohi’ initiative, aimed at enhancing credit access for women entrepreneurs and homebuyers. By deploying tailored financial products and adopting more inclusive credit assessment frameworks, the initiative seeks to bridge longstanding financing gaps.
In an exclusive media round-table, Manish Shah, MD & CEO, Godrej Capital, said, “Tamil Nadu continues to be an important market for us, driven by its strong industrial base, high degree of formalisation, and a well-established MSME ecosystem. We are seeing an increasing demand for structured, cash flow–based financing, supported by increasing digital adoption among businesses. At the same time, a significant opportunity lies in improving access to timely, flexible, and customised credit solutions, especially for small and emerging enterprises. Our focus is on addressing this gap by making access to credit simpler, faster, and more relevant to the way businesses operate, enabling them to scale with greater confidence and support their long-term growth ambitions across the state.”
Looking ahead, Godrej Capital is betting big on technology-led underwriting, faster loan processing, and customised financial solutions to unlock the next phase of growth, while deepening financial inclusion across emerging business clusters.
