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Home Business automobiles

Mercedes-Benz strengthens its AMG portfolio, launches the first-ever ‘AMG 53 series’ in India

The Mercedes-AMG GLE 53 4MATIC+ Coupé expands GLE’s successful portfolio | The more powerful AMG GLE 53 4MATIC+ Coupé is now the spiritual successor to the AMG GLE 43 in India

by NavJeevan
5 years ago
in automobiles, Business, Maharashtra, National
Reading Time: 2 mins read
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Mercedes-Benz strengthens its AMG portfolio, launches the first-ever ‘AMG 53 series’ in India

Mr. Santosh Iyer, Vice-President, Sales & Marketing, Mercedes-Benz India and Mr. Mohan Mariwala, Managing Director, Auto Hangar with the all new AMG GLE 53 4MATIC+ Coupé on Wednesday. PHOTO: MERCEDEZ BENZ

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NE BUSINESS BUREAU
PUNE, SEPT 23

India’s largest luxury carmaker Mercedes-Benz today further strengthened its AMG portfolio with the introduction of an all-new stylish performance SUV Coupé – the AMG GLE 53 4MATIC+ Coupé. The launch of the AMG GLE 53 4MATIC+ is a significant and strategic decision for Mercedes-Benz as it introduces for the first time in India, the much awaited ‘AMG 53 series’, a release from the company said.

The new AMG GLE 53 4MATIC+ Coupé that offers more power and performance dynamics also replaces the AMG 43 Coupé in India, and further builds on to the strength of the popular GLE SUV portfolio.

The vehicle combines sporty elegance and powerful performance with good off-road capabilities, innovative and intuitive technologies and intelligent driving assistance systems. The performance Coupé combines the advantages of a Mercedes SUV, through luxurious appointments, ample space for passengers and luggage, and is laden with technology and extensive safety features apart from its performance aspects.

#NewGLE53Coupe launched at Rs 1.2 crore pic.twitter.com/NEedgW756E

— Hormazd Sorabjee (@hormazdsorabjee) September 23, 2020

Santosh Iyer, Vice-President, Sales & Marketing, Mercedes-Benz India launched the AMG GLE 53 Coupé in India at Mercedes-Benz India’s exclusive AMG Performance Centre in Mumbai following the new normal and through a physidigital event. The AMG GLE 53 Coupé will be available across all Mercedes-Benz dealerships in India from today.

Launching the latest AMG in India, Santosh Iyer, Vice-President, Sales & Marketing, Mercedes-Benz India commented, “The launch of the AMG GLE 53 4MATIC+ Coupé is a strategic decision aimed at strengthening our AMG portfolio by introducing the much awaited ‘AMG 53 series’ in India. The AMG portfolio is one of the fastest growing segments for us and the addition of the ’53 series’ will further popularize the segment. The AMG GLE 53 4MATIC+ Coupé offers more power and enhanced driving experience for the customers and it is the successor of the outgoing AMG GLE 43 in India. This new performance SUV Coupé will also diversify our successful GLE portfolio by catering to those AMG customers aspiring for a practical and stylish performance SUV Coupé from the all-new GLE range.”

“The new GLE 53 4MATIC+ Coupé is a very special vehicle, which combines style and elegance with the sporty characteristics of an AMG. An expression of performance luxury, we are confident it will deliver an engaging driving experience synonymous with an AMG. With its hallmark AMG features combined with the latest generation telematics supported by ‘Mercedes me’, the bold new addition to our GLE SUV portfolio will further cement our leadership position in the luxury performance car segment.” elaborated Mr. Iyer.

Technical specifications of the Mercedes-AMG GLE 53 4MATIC+ Coupé

Performance Data Mercedes-AMG GLE 53 4MATIC+ Coupé
Engine arrangement/cylinders BS VI  6/in-line
Displacement (cc) 2999
Combustion engine output (kW/hp) @ rpm 320/435 @ 5500 – 6100 rpm
Output from EQ Boost (kW/hp) 16/22
Torque (Nm @ rpm) 520 @ 1800-5800
Acceleration (0-100 km/h) 5.3 seconds
Drive system 4MATIC+ with variable torque distribution
Transmission AMG SPEEDSHIFT TCT 9G

 

Tags: its AMG portfoliolaunches the first-ever ‘AMG 53 series’ in IndiaMercedes-Benz strengthens
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