NE BUSINESS BUREAU
CHENNAI, MAR 31
Rentomojo Limited, the largest online rental and subscription platform for home furniture and appliances, has filed its Draft Red Herring Prospectus (DRHP) with the Securities and Exchange Board of India for an Initial Public Offering (IPO).
- ₹150-Crore Fresh Issue Anchors Public Offer
- Over 2.83 Crore Shares Up for Sale in OFS Component
- Furniture Rental Leader Commands Up to 47% Market Share
- Omni-Channel Scale, Strong Asset Use Power Growth Narrative
Geetansh Bamania is the promoter of the company.
The offer comprises a fresh issue aggregating up to ₹150 crores and an Offer for Sale aggregating up to 28,399,567 Equity Shares. The face value of each equity share is ₹1.
Rentomojo operates a technology-driven, full-stack direct-to-consumer (“D2C”) online rental and subscription platform for furniture and home appliances in India. It is the largest online rental and subscription platform, and a market leader with an estimated 42%–47% share in the organised home furniture and appliances rental segment (excluding water purifiers) based on subscription revenue in Fiscal 2025 (Source: Redseer Report), with 227,511 live subscribers across 22 cities as of September 30, 2025, supported by a scaled service network that includes 21 warehouses and approximately 444,486 sq. ft. of warehousing space.
The company operates an omni-channel platform comprising its online interface and 67 experience stores across India (as of September 30, 2025), offering flexible subscription access to furniture and appliances across a portfolio of 728,773 live products.
The company operates an 11-touchpoint consumer lifecycle model (order, risk assessment, delivery, installation, monthly collections, relocation, repairs, upgrades, subscription contract transfers, reverse logistics and refunds) and it has demonstrated strong asset utilisation with occupancy rates of 83.91%, 82.82%, 86.43% and 91.07% across the six months ended September 30, 2025 and Fiscals 2025, 2024 and 2023, respectively, enabling capital efficiency and predictable revenue generation.
The company’s revenue from operations stood at ₹176.61 crore for the six months ended September 30, 2025, and ₹265.96 crore for Fiscal 2025, while restated profit after tax was ₹61.38 crore for the six months ended September 30, 2025 and ₹43.11 cror) for Fiscal 2025.
The Company proposes to utilize the Net Proceeds from the initial public offer for multiple purposes, including the repayment or prepayment, in full or in part, of certain outstanding borrowings along with the accrued interest thereon availed by the Company; the payment of lease rentals or license fees for its warehouses and experience stores (referred to as the “Premises”); and general corporate purposes.
The Equity Shares offered through the Red Herring Prospectus are proposed to be listed on the stock exchanges being the BSE Limited (“BSE”) and the National Stock Exchange of India Limited (“NSE”, and together with the BSE, the “Stock Exchanges”).
Motilal Oswal Investment Advisors Limited, Axis Capital Limited, and IIFL Capital Services Limited are the Book Running Lead Managers to the issue.
