Samsung launches 5 new Galaxy A Series smartphones in India, eyes millennials

• Galaxy A13 is the latest budget Galaxy A series phone in the Rs 15,000 price range.
•  The new Galaxy A series features sleek and trendy design and flagship-like features including OIS camera, IP67 rated durability, powerful performance and a host of ecosystem offerings

NE BUSINESS BUREAU

AHMEDABAD, MARCH 31

South Korean tech giant Samsung has launched five new Galaxy A series smartphones in India on Wednesday. Out of the five, the Galaxy A33 5G, A53 5G And A73 5G come with support for 5G connectivity while there are two other models– Galaxy A13 and A23– that come with 4G support only. The Galaxy A73 5G is top-end smartphone among the new launches and offers flagship-level 108MP camera with Optical Image Stabilisation (OIS), IP67 rating for water and dust resistance, Snapdragon 778G 5G processor and Super AMOLED+ display with 120Hz refresh rate.

“AtSamsung, we believe in Openness with the Galaxy experience powering endless possibilities. The Galaxy A series epitomises that belief by making flagship-like features accessible at an affordable price point. The five new models we are launching are curated to inspire consumers with style, power and versatility. Galaxy A73 5G stands out with best in segment 108MP OIS camera, flagship features like Object Eraser &AI Photo Remaster, fluid smooth 120Hz super AMOLED+ display and a host of meaningful innovations like water & dust resistance to deliver an unmatched experience,” said Aditya Babbar, Senior Director & Head Marketing, Samsung India.

Galaxy A73 5G

Awesome Camera

Galaxy A73 5G features 108MP camera with OIS that lets you capture every small detail with high clarity and OIS ensuresblur free photos and videos, even in low light. It comes with 44% bigger pixel compared to the previous generation to deliver ultimate clarity in photos. Galaxy A73 5G also has flagship-inspired features like Object Eraser, which lets you erase unwanted objects from images,AI Photo Remaster, which lets you retouch old and low-resolution photos and Portrait Mode, to click ultimate profile pictures.

Awesome Design

Galaxy A73 5G has a chic body and comes with a slim (7.6mm thin)and sleek design, making it convenient to hold and carry around. The design is enhanced with three beautiful colours: Awesome Mint, Awesome Gray, and Awesome White.

Awesome Durability

Galaxy A73 5G is IP67 certified for spill, splash and dust resistance while Corning Gorilla Glass 5 protection on the display makes it tougher and less prone to scratches.

Awesome Display

Galaxy A73 5G comes with6.7-inch FHD+ Infinity-O Super AMOLED+ display with peak brightness up to 800nits.It supports 120Hz refresh rate which ensures smooth scrolling and superior gaming performance. The Super AMOLED+ screen with slimmer bezels, delivers immersive viewing experience. Additionally, Galaxy A73 5Goffers enhanced outdoor visibility during the day due to Ambient light adaptive Tone Control (ATC).

Awesome Performance

Galaxy A73 5G is powered by Snapdragon 778G 5G processor that makes multitasking a breeze. It features RAM Plus with which you can expand RAM up to 16GB.It comes in 2 variants – 8GB + 128GB and 8GB + 256GB with expandable storage up to 1TB.

Awesome Security & Future Ready

Galaxy A73 5G ensures top-notch security with Samsung’s defence grade security platform Knox that protects your personal data in real-time. Consumers now also have convenient features like Alt Z,that lets you make your information private at the click of a button and Privacy Dashboard that lets you control the information you share with apps.

Galaxy A73 5Gcomes with 5G support, out-of-the-box Android 12 and supports software updates up to 4 years and 5 years of security updates.

Galaxy A53 5G

Galaxy A53 5G sports awesome 64MP OIS camera for blur-free photography, 6.5-inch Super AMOLED display with best-in-segment 120Hz refresh rate for smooth browsing, and IP67 rating for spill, splash and dust resistance.Additionally, the display is protected by Corning Gorilla Glass 5, adding to the durability. For the first time in A-Series, Galaxy A53 5G is powered by 5nmExynos 1280 processor that delivers powerful performance and improved efficiency. It features Samsung’s defence grade security Knox and will receive software upgrades for up to 4 years and security updates for up to 5 years.

Galaxy A33 5G

Galaxy A33 5G sports quad rear camera with 48MP main lens with OIS, powerful 5nm Exynos 1280 processor, and 6.4-inch Super AMOLED display that supports 90Hz refresh rate and stereo speakers for surround sound experience. It also has IP67 rating for spill, splash and dust resistance.It comes with large 5000mAh battery and promises up to 3 years of software upgrades and 4 years of security updates.

Galaxy A23

Galaxy A23 features 6.6-inch FHD+ display with 90Hz refresh rate for smooth scrolling. It sportsquad rear camera with 50MP main lens with OIS for sharp, blur-free photos even in low-light conditions. It is power-packed with Snapdragon 680 4G processor and large 5000mAh battery with 25W fast charging support.

Galaxy A13

Galaxy A13 features 6.6-inch FHD+ display for pleasant viewing experience. It comes with 50MP quadcamera along with 8MP front camera for great selfies. Itis powered byExynos 850 chipset and 5000mAh battery.

Value for money

Galaxy A73 5G will open for pre-book in the coming days on Samsung.com, leading retail stores, and select online portals.

The new Galaxy A53 5G, Galaxy A33 5G, Galaxy A23 and Galaxy A13 will be available in four awesome colours – Peach, Blue, Black and White.

Galaxy A53 5G is priced at Rs 34,499 for 6GB+128GB and Rs 35,999 for 8GB+128GB variant.

Galaxy A23 is priced at Rs 19,499 for 6GB+128GB and Rs 20,999 for 8GB+128GB variant.

Galaxy A13 is priced at Rs 14 999 for 4GB+64GB, Rs 15999 for 4GB+128GB and Rs 17499 for 6GB+64GB variant.

Spec sheet