NE BUSINESS BUREAU
AHMEDABAD, JAN 13
Vodafone Idea has launched a range of unique offerings both on Digital platform and On-ground, to enable its customers to celebrate the joyous occasion of Uttarayan in Gujarat..
For Digital enthusiasts, Vodafone Idea has designed two thrilling Kite-flying Games that its customers can play on Facebook. Replicating the experience of real-life Kite flying, Vodafone Gamers will get to soar their kites high, and in the other game Idea users will get delighted through cutting the Kites. Vodafone and Idea gamers can become the envy of their Group by sharing their scores on social media. Gamers can also invite their family and friends who are Vodafone or Idea customers, to play the Digital Kite Game and beat their score.
During the festive occasion, Vodafone Idea customers who upgrade from prepaid to postpaid at any brand retail outlet and postpaid customers upgrading to Vodafone RED X or Idea Nirvana plan, will get complimentary kites on each such transaction. This offer is available at all Vodafone and Idea Stores across Gujarat.
In addition, Vodafone Idea prepaid customers undertaking Unlimited recharge will be eligible for free manjha. A customer recharging for 28 days (~1 month) or 84 days (~3 months) will get to fill up his/her firki with as much Manjha as he/she can unreel in 1 or 3 minutes, respectively, at one key mall in each city namely Ahmedabad – Central Mall, Ambawadi; Baroda – Central Square, Genda Circle; Surat – RahulRaj Mall, Dummas Road; Rajkot – Crystal Mall, Kalawad Road; Bhavnagar – Himalya Mall, Vidhyanagar; Mehsana – Osia Supermarket, Bypass Rd.
Extending his Uttarayan greetings to all residents of Gujarat, Abhijit Kishore, Business Head – Gujarat, Vodafone Idea Limited said, “Be it Rath Yatra, Ambaji or Uttarayan – as Gujarat’s largest telecom network – Vodafone Idea has always come up with innovative ways to celebrate each occasion with our valued customers using the digital platform. I hope all Vodafone Idea customers will get to enliven their celebrations by participating in the fun activities and be rewarded for all upgrades and recharges.”
With this latest initiative, VIL continues its leadership in Gujarat through Digital interventions. During the last Rath yatra, the company had enabled its customers to view the Deity’s procession Live using VR technology on My Idea and My Vodafone apps. Vodafone Idea customers also got to do Live Darshan of Ambaji on both the My Vodafone & My Idea the apps.
