R ARIVANANTHAM
CHENNAI, DEC 19
Every man in Singara Chennai is prince in themselves, giving them Royal Touch is our immense duty, said the franchisee owner of Truefitt & Hill luxury salon here Sunday.
On the eve of the inauguration of the world’s oldest and most prestigious barbershop – Truefitt & Hill in the midst of Alwarpet exclusively for men, one of the posh areas in Chennai, Sangeetha Rajesh said that it is her desire to make every man to undergo manicure and pedicure from head to toe like women.
- World’s oldest hairdressing shop opens 1st branch in Chennai, 28th in India on Sunday
- Having groomed the Monarchs of Great Britain through nine consecutive reigns, Truefitt & Hill continues the legacy of being the bastion of style even today: Sangeetha Rajesh, franchisee owner
- Along with the signature services like Royal Shave, Royal Haircut, Truefitt & Hill also offers a privileged Membership, where patrons can avail complimentary benefits, and special discounts across several luxury brands
“Usually men are not beauty-conscious as much as women, and always shy away from demanding for manicure even for removing the hair growth in their ears. To fulfill this gap, I took up this franchisee in Hyderabad and Chennai,” Sangeetha Rajesh, the enthusiastic entrepreneur said.
She further said, “Having groomed the Monarchs of Great Britain through nine consecutive reigns, Truefitt & Hill continues the legacy of being the bastion of style even today. It’s an honour & a privilege to partner with Lloyds Luxuries Ltd and bring the royal touch to the city of Chennai. We believe we’re uniquely positioned to add value to the men’s luxury grooming connoisseurs in the city for the very first time”.
Born in temple town of Madurai, brought up in Dindugal town and settled in Hyderabad is a busy woman entrepreneur, owning an online sari store and working for women empowerment is wanted to championing for men empowerment through this new venture.
Prannay Dokkania, Managing Director & COO, Lloyds Luxuries, the master franchisee of Truefitt & Hill inaugurated the shop along with franchisee owner Sangeetha Rajesh, Director, Sangeetha Wellness Studio.
Addressing the reporters Prannay Dokkania said, “In the last decade, we see a considerable change in male grooming, and men have become more conscious about what they wear and how they look. We are the market leaders in men’s grooming products which are speciallychosen to suit Indian men. We plan to reach 50 barbershops in the top 30 cities in Indian Sub-continent by the end of 2025’’.
He said, the world’s oldest and most prestigious barbershop is excited to luxury announce to across the grooming city 15+ states.
Truefitt & Hill is known for its royal touch and attention to detail, making it the preferred choice for the British opulent crust.
The new 1000 sq ft store in Alwarpet boasts elegant interiors, featuring warm ivory and mahogany wood accents, creating a relaxing atmosphere for Truefitt & Hill’s discerning patrons. The store’s spacious and luxurious design upholds the brand’s legacy of providing a top-notch grooming experience.
Membership facility
Truefitt & Hill has two types of memberships exclusively in India. One is Royal membership for persons vying for privacy, who become Royal members, they can avail they services multiple times in a year anywhere in India. Another membership is Classic, one who opt this facility can avail the services from Monday to Friday, Prannay Dokkania added.
Signature services
Along with the signature services like Royal Shave, Royal Haircut, Truefitt & Hill also offers a privileged Membership, where patrons can avail complimentary benefits, and special discounts across several luxury brands. Truefitt & Hill’s services offer a calming experience with a touch of regality that has become an integral part of modern life.
Men’s grooming products
Truefitt & Hill has already established a range of men’s grooming products like shampoo, serum, aftershave balm, bath and shower gel, colognes, luxury shaving soap, shaving cream, and brushes, among others. Its wide range of products has been carefully selected to help men look their best for any occasion, whether it be a date or a business meeting.
Truefitt & Hill is also a provider of the highest quality traditional English fragrances, shaving essentials, and men’s grooming kits, Truefitt & Hill’s barbershops offer their exclusive clientele a level of luxury service that is unmatched anywhere else in the world. The brand is constantly in high demand and is looking forward to exploring new opportunities and expanding its presence in the grooming industry in the coming years.
In a statement, Krishna Gupta, Chairman, Lloyds Luxuries Ltd. shares, “It is indeed a progressive sign for our growing industry of luxury grooming market and how personal care and grooming has become an integral part of our modern living. The newest location at Alwarpet in Chennai is a perfect match for the luxury brand, as we can reach out to our patrons in this upmarket area which has become a retail paradise and a haven for HNI & UHNI’s’’.
Upcoming Tamil comedian and Big Boss contestant G P Muthu, celebrities were present at the inaugural function.
